How to write good soft text and should pay attention to the aspects

Source: Internet
Author: User

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Soft wen, heavy in a "soft" word, to make people read not blunt, not disgusted. As a more important means of website promotion, soft marketing has been paid more and more attention. In particular, the original article, because the content is newer, for the search engine is new things, included fast, and so many webmaster attaches great importance to, and even many sites, spend a lot of costs to increase the original amount of their own site. Since the soft Wen is so concerned about, how can you write a good soft wen? The following is their own in the synthesis of the Spacebuilder website Netizen's point of view, sorted out a few points, and share with you.

1, the soft text should be valuable to the reader.

Soft Wen heavy in effect, how to let your soft wen, look not annoying, this is very important. Our soft wen, the main publishing site, is a number of information stations. Most of the users of the information station, are hoping to search or browse, to obtain useful information for themselves, only useful to themselves, users have the interest and patience to read the article fully. So, the first step in writing a good soft text is to eliminate the strangeness between readers. Let the reader acknowledge and trust you in your article.

2, grasp the inspiration to write soft text.

No matter what is written, inspiration is important, we have to grasp the fleeting inspiration, if there is no time to organize, you can record the outline and points, and then slowly fill, do not have to miss their own inspiration. For the capture of inspiration, this aspect of micro-blogging is better, you can use their inspiration anytime and anywhere to share with your friends and those who care about you. For example, I have my own microblog on the Spacebuilder website, I often in the micro-blog, release their mood, every moment of their own heart, all with their own like-minded friends to share, and even, what is bothering me, I would also like to publish to micro-blog, so that my friends, help me. By sharing with friends, perhaps just a casual idea, after sharing with friends, will produce a lot of unexpected effects. Although Weibo is a new thing, but the impact on our daily life is very large, micro-bo marketing is also the future of Network marketing important branch.

3, according to the need to write soft text.

As a soft text, unlike ordinary blogs and information, it can be used only to express a point of view or mood. The soft text is commercial, he needs to have a very strong purpose. In other words, you write an article, want to give you to promote the brand or product what kind of effect, you have to write before the article to set a good direction. A lot of information on the Internet, not to be concerned about hot spots, release their views on the hot spot, and neglected, you write the purpose of the article. This kind of thing, even if gets very high popularity, but to the product, also does not have much significance. But if it's a column, that's the exception.

4, an attractive topic, can bring unexpected effects.

Life, we buy things like to see the look, the same, as a soft article, the title is its "looks." A vivid, attractive, topics related to hot spots, will give you the soft text to bring unexpected popularity, such as Spacebuilder official website of this article "acquisition is only the introduction of the goal: on the impact of Tencent acquisition sing", the last month, Tencent acquisition sing created a network hotspot event, at the same time, " Acquisition is only the introduction of the purpose of splitting up and expressed the author's views on the matter. Soft article since the release, but also received a lot of popularity, in the release of the day, was dozens of sites reproduced.

Above said so much writing soft Wen should pay attention to the aspect, at the same time, also mentioned the soft in the network marketing advantage. However, the writing of soft paper, the output ratio is low, but also has the timing, here the so-called timing is that it will be with the network hotspot and many external factors change. For example, there is no news related to their products in recent time, or, recently, there is no inspiration. The soft paper how to write, can not write it? The answer is, of course, negative. Soft Wen has no subject matter, or no inspiration, is we do not pay attention to capture. As a network editor, they have a very keen sense of "smell", can pay attention to the usual touch of the drip. Here to share, I am in improving the efficiency of soft writing, if the user has a better way, but also welcome you to take a lot of bricks.

1, pay attention to any one hot spot.

Do not say no subject to write, it is only for their own lazy to find reasons. Any hot spot on the web is a subject matter of writing a soft article, the key is how you view, explore, use it. Cnbeta, Baidu News, Spacebuilder information, every day will have a lot of the latest news, so, we have no reason to say no theme. Of course, in the field of vision, may be due to each person's knowledge is different, and some restrictions, some people can not see the depth of the level. This can also be improved by learning. But be sure to remember that the subject matter is everywhere.

2. Record your first feeling of seeing a piece of news.

As a Web site editor, or prepare to write a soft text of the person, in the online browsing information, more or less will have a feeling of some information, maybe that feeling is very short, or many people will feel that read has seen. However, if you record your feelings at that time, and then follow the feeling slowly thinking, taste, maybe you will have inspiration, write a very popular article Oh ~. But if you miss it, you're developing a feeling, and it's going to take a lot more time.

3, write an article and your products related to the soft text.

I mean, before you start writing a soft text, you must consider how to combine your product with the soft text you want to write, and let the reader read it without feeling that what you are writing is an advertisement. How to deal with this relationship well, your soft talent is a relatively successful soft article.

4, first write articles and then decorate.

If you write the article before, do not know how to combine the product and the soft, the brain, there is no formation of soft wen, then you can write the soft text. Be sure not to think about how to combine the two and miss the best way to write. Sometimes we are writing a soft text, and then as far as possible in the article without traces of the addition of product information.

5, the article to coherent.

Write articles, to grasp their own ideas, do not interrupt midway, once the interruption and convergence, easy to delay the time, resulting in the soft Wen spent too long time. The article can be finished first, then do the writing modification, this will prevent, because consider the wording, and lost writing ideas. At the same time, we write things, it is difficult to ensure that after writing, there is no error or perfect, directly can be published, more or less, we have to do some polishing.

About the soft writing method, here is just some of my own experience to share, welcome you netizens, to express their views. Article from Spacebuilder official website, reprint please specify ~

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