How to further excavate and enlarge the network Marketing promotion of the Product class website

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Product Class E-commerce website goal is very clear, is to sell products through the network sales channels. Although there are many successful cases and a lot of relevant information on the Web marketing of product class website, there are few things that are really convincing, and few successful cases. Therefore, the product class E-commerce site, in the network to obtain good sales performance, but also need to further excavation and expand the promotional efforts of products, add new marketing tools!

The Network marketing model that we now know

The current popular is also very classic network marketing mode, including paid and and free, there are mainly these, brand advertising, mainly in the major portal ads, keyword bidding, in major search engines often can be seen, especially Baidu, input keywords, the suffix has to promote the words are this type, Usually in the first page of the homepage, if the same keyword bidding, who out of the price of the highest ranked in the first; soft marketing, soft text everywhere visible. This is one of the most effective three ways, in addition to blogs, microblogs, forums, electronic magazines, social networking site SNS, mail and other means.

Whether these online marketing methods to achieve the ultimate

The launch of Brand advertising, whether the site can be the largest target customer groups to see, the key words bid only a penny less than opponents second, soft text of the delivery is not continuous ... These details of the flaws can be corrected in time, because these need to pay the way, many products on the network companies have not put more money in the Internet advertising, compared with the traditional media, these inputs even less than one-tenth.

In the use of free network marketing, such as Baidu account, the general higher the more authoritative account authority, whether it quantified. Try electronic Publications, the magazine is beautifully done, whether to take into account the user's opening speed, mail promotion process, how to effectively reduce the probability of being considered spam? In the blog especially recently popular microblogging, there is no mature promotion model, why the foreign SNS site is a good marketing stage, And in China has not formed a culture ...

In addition, the product uses the network marketing method, is a single means or a variety of media portfolio delivery, there is no use of specific marketing tools, or to develop a detailed marketing plan, in the promotion before, whether their own products are very convincing, if with a skeptical attitude to promote, how can you win the hearts of customers?

How to avoid the homogeneous marketing means to get rid of homogenization effectively

In the Internet, homogenization is particularly powerful, the final result is a copy of the same version, the user after reading no impression. are in the mail, are talking about low prices, such a way will produce what effect? Do you really respect the value of the product itself? Online marketing means is not simple to sell products, using the traditional way of advertising on the network to promote advertising, may cost the same price, as good as traditional media! Why, Because the traditional media relatively single focus, and the Internet is a divergence of places, you can not see where users, although there are many!

So, to achieve the ultimate is fundamental! Network Marketing means more meticulous than traditional advertising, such as a perfect marketing plan, need designers, programmers, soft writers, network Army orderly order, which requires a professional team, not a two people can complete the task.

The internet is vast, with many users, provided to the user is only a display, and more product advertising, each time can only show one, although Tencent, Taobao even chat tools, some music players every time the opening of the pop-up page, most of the time is the user shut down, the reason is simple but, Users open their purpose is to chat, shopping, listening to music rather than to see your products, no attention to a good idea again good advertising is rubbish information, can not afford users any attention!

How to find more effective means of marketing, the best way is not to the past marketing means to the whole, but in the original marketing means to find a new breakthrough point, a new bright spot. Former Grand CEO once had such a classic quote: "Anything can imitate, and creativity is not imitated!" The internet always has some free resources to share, and we use these resources to make a profit. , need to stand in the new heights, the new vision to do more complete promotion is marketing! Acne Products: http://www.mxcyzp.cn/starting A5, reprint please keep the author link!

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