How to improve the users ' conversion of website traffic

Absrtact: Baidu weights inquires the Webmaster Trade Link Exchange website monitor the monitoring of the server because the author is to do the medical industry website, so the medical industry as an example, to the real case of the last week to explain. The purpose of our website is to

Baidu Weight Query Webmaster Trading Links Exchange Web site monitoring Server monitoring SEO monitoring

Because the author is to do the medical profession website, so take the medical profession as an example, with last week real case to explain to everybody. We do the purpose of the site is nothing more than to profit, only the Web site traffic users into the consultation to achieve the purpose of profit, but many sites appear in this situation: The Daily site traffic users a lot, but the conversion rate is very low, and even a number of sites also appeared a conversion rate of zero. Today, I will explain this problem according to my real case.

How to improve the users ' conversion of website traffic

First, the quality of the article in the station: if the article is not readable, user experience is not good, can not allow users to create a click of the desire to consult, Web site traffic users do not have meaning. So we have to improve the quality of the article, in the article more to guide users to click the words.

Second, the overall layout of the site: appearance is the user to enter the site after the first image, the first image can let the patient will be your entire site to the good side to think, if the site is messy, users will first doubt the credibility of the site, some cautious users will directly close the site page.

Third, the title of the article's appeal and persuasive: the title is the charm of the whole article, a good title can make the user image deep, to attract the user's desire to read, users read, you may click on the consultation. Good title at the same time also more can attract spiders, increase the number of spiders crawling, increase the rate of the article in the station, is the best of both worlds.

Four, stable server: Stable server is the prerequisite for website construction, if the server is not stable, no matter how good the ranking of your site, the quality of the content is good, when users click but found that the site can not open, or open the very slow, the user will be the first time to close the current page, select another page, It also leaves an untrusted impression on the user.

The jump page should not be too fast: Many hospital sites will take such a method, when users enter the site, they can not wait to jump the page to the consultation, which will make users disgusted, it is recommended in 3 minutes or so in the jump to the consultation, because at this time the user needs to understand the general understanding of the.

In the author's website two weeks ago, the daily site traffic users have hundreds of, but these natural flow user conversion rate is almost zero, after a series of adjustments after a week, the current conversion rate although very low, but obviously compared to the previous conversion rate of a lot better than zero, has been able to bring some of the natural flow of the effective advice. You can help by sharing your own examples of experience.

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