How to integrate the marketing resources of pet site

Source: Internet
Author: User

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Network Marketing is now too many people familiar with and use, especially the grassroots webmaster, network marketing is quite important, after all, because of their own resources and lack of technology, to get the flow through the traditional channels of the cost is too high, the time is also some long. However, the premise of network marketing to play an ideal role is to learn to integrate marketing resources, and integration is indeed not an easy thing. Take I now operate the Tibetan Mastiff site, some webmaster always like to use the bidding and search ranking means to obtain traffic, because in their view many people are doing so, indeed, so to operate will get the ideal effect. But as a grassroots webmaster, we have to take into account the problem of capital investment and return, as well as the advantages and disadvantages of their own conditions, we follow more personal platform, rather than money, so before marketing to their own various aspects have a comprehensive consideration.

First: User Group analysis

It is obvious whether the grassroots or enterprises, in the marketing before doing a detailed analysis of their own user groups, then all efforts are futile. For this pet, the owner of the majority of the economic strength of the more solid crowd, so the Tibetan mastiff belonging to the minority market, to seize the small public will be the best precision marketing. In addition, the people concerned about Tibetan mastiff, their search for Tibetan mastiff-related vocabulary is mostly concentrated in trading, breeding considerations and Tibetan mastiff breeding, so the content to discard the superfluous content to create these aspects of things. Through the comprehensive comparison of the above two points, the main audience of Tibetan mastiff is middle-aged and young men, so it is necessary to begin to analyze which one of the sites they are more concerned about. In fact, there are quite a number of visitors do not believe that the online sale of the Tibetan mastiff, they prefer to go to the physical store to buy, or simply find acquaintances to buy. Because the fear of deception, after all, is not small things, the price of Tibetan mastiff is indeed relatively high. Therefore, this requires that the site of the Tibetan mastiff should be in the marketing process based on local, dicing operation, combined with the offline entity store for local marketing, a period of time before the launch of a "Tibetan Mastiff dating Convention," in order to provide a breeding platform, indeed attracted a lot of Shijiazhuang Tibetan mastiff enthusiasts, This grounding gas marketing method is clearly more suitable for the development of the website.

Second: the establishment of the brand

Everything is difficult at the beginning, Tibetan Mastiff Pet Station is also the case, we need to gradually establish their own authenticity and professionalism, in order to continue to attract more users to visit, and want to build a brand is also inseparable from the user's focus. Can not be denied that the network is concerned about Tibetan mastiff information users and a few, and they do indeed want to buy, the reason for the delay can not be started, because it can not generate enough trust. When someone in your site to raise the relevant issues of Tibetan mastiff, customer service staff can best collect contact information, such as: QQ number, mobile phone number. Of course, you provide the information question and answer is also sincere enough, not with advertising guidance, not to deceive users, grassroots only in the Internet has a certain amount of users, to continue to promote their own web sites and related products, although the process is slow, but as long as in this part of the user heart to form a brand Users know that your site useful valuable, do not advertise, not to deceive people, is a Tibetan mastiff favorite worthy of the collection of sites, then through the user's reputation is the best way to promote.

Third: The choice of marketing means

For the grassroots webmaster, marketing means can not pursue gorgeous but should pay attention to practical, to consider the input and effect is proportional to, before I will be in micro-letters and micro-blog advertising, but the actual situation proved that the effect is not good. So this warns us that fiery marketing is not necessarily suitable for everyone, since then my attention has been placed in the bar and the industry Exchange Group, in addition, I also actively contact the resources under the line, to attract a third party settled open shop, increase attention and platform appeal. We will also see in the home page, I will put some of the local famous shops added, we do not have too much commercial interests, just want to pass such a system, through the user exchange, so as to enhance the development of Tibetan mastiff in the local level, at present, the effect is not bad. Of course, regardless of the choice of the way, we do not do simple shopping guidance, although sales is the key, but the exchange between users is essential, a special Exchange section, allowing visitors to freely speak, increase the user's viscosity. Of course, the buyer show is essential, so you can use other users to join the post to direct others. To sum up, if you are a novice, I suggest you do not blindly put money, perhaps you will say that I am relatively strong financial strength, to tell the truth you that little money is not enough to do bidding and promotion, nor is it necessary. Network marketing methods are many, but from your user perspective to analyze, they can see your promotional information, it is necessary to learn more about the user's internet habits.

Written in the last

Marketing is the key, and some details cannot be ignored. Tibetan Mastiff website Now the competitive situation is more intense, so the webmaster should be good for their own site to carry out certain rectification, gradually improve the function of the website, can keep the user. And for the key to the problem of active, the webmaster to regularly return to the site has been traded a Tibetan mastiff users, ask their views, and the Tibetan mastiff raised in the process of the problem to answer, and for the hot issues of the site content to supplement. Positive use of the message board, summed up the problems reflected, and for the hot dog species to focus on the description. Set up the master show plate, so that the cheese of keeping Tibetan mastiff has a place to blueprint, effectively enhance the site's own active degree and viscosity.

Article Link: Love Mastiff net http://www.9iao.com, reprint please indicate the source of the article, thank you for your cooperation.

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