How to locate a keyword optimization difficulty degree?

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First of all, today is Teachers ' Day, then I wish all the teachers a happy holiday! The start of the topic ...

Yesterday accidentally in a website optimization of the company's website to see their charging standards are such columns: Baidu related search XX million XX million xxx!

I think this is a very old-fashioned way of charging! And the so-called Baidu-related search, Baidu Index and Google Fever can only be judged as one of the criteria of value of a keyword! And with the development of SEO industry, many seoer has been from the simple transformation of the SEO and the integration of the entity industry, do E-commerce! Like a local industry keyword, Baidu in the relevant search and Baidu Index may not be high, but the value of its key words and competitiveness is not small!

So how do we determine the difficulty of optimizing a website keyword?

1. Baidu Index

First of all, I think the data of Baidu index is worth our reference! However, many people looking at Baidu Index, attention is a keyword day index or a short period of average! I personally think that this reference Baidu index is a problem exists! Baidu Index is the most worth to learn from the place is a trend of Baidu search Just like SEO2008 years when Baidu Index most of the time is less than 1000, and a short two-year SEO index has exceeded 6000! And the trend of the rise is quite obvious! That means the competition is fierce!

2. Baidu Related Search

Baidu related search for the competitiveness of the keyword has some help, but can not be fully as a website to optimize the standard company fees! For example, I have in Baidu search my own name, Baidu related search reached more than 800,000. But do my name this keyword difficulty is much lower! But Baidu's related search is indeed a measure of the importance of a keyword competition index!

3. Baidu ranked "Home" number!

The so-called "home" is that we search the time to see Baidu rankings in the site link how much is a site's homepage, and how much is a site within the page! If the home page more then needless to say this keyword competition degree is very intense! And if you search for a keyword, Baidu rankings are some of the site's internal page links , then the competition of this keyword will be very small!

In short, a website keyword optimization difficulty can not only be measured by an indicator!

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