How to make a website based on SEO

Source: Internet
Author: User
Keywords nbsp should tags search engines

Search engine marketing has become one of the most important part of the network marketing, now simple, intuitive, pay attention to the user experience of the site is increasingly recognized by netizens, pure effect of the site era has ended, more and more of the full flash site in the revision, pictures, JS navigation is "textual", The frame structure and the inline frame are directly penetrated into the harem (backstage interface), and so these past popular ways and means have been abandoned, why? The goal is only one, do search engines like the site.

1, website structure Div

What is the characteristic of Div, the code is concise, clean, can present the content to the visitor and the search engine in the first time. In div layout as much as possible with CSS control, do not appear
(carriage returns) and (spaces) and other code. The character of the div is embodied. DIV (layer) layout to be independent, do not use table (table) in the form of layout.

2, page title (title) and keywords (keywords) and description (description)

Whether it is the title, keyword and description do not stack keywords, the key words of the page for the core keywords, such as titile for "Yunnan Tourism", the channel page on the main page of the core keywords launched keywords such as VIP tourism Channel title for "VIP Tourism-Yunnan Tourism", Content page should be around the VIP tourism channel to expand the long tail keywords such as: "Dali, Lijiang VIP Group 7th Tour." Structure to be sober, keyword to conform to the relevant content of the page.

3, the application of the label

H1 (page main keyword), <strong> (bold), <b> (is also bold, but the individual or with fervent more, because the B tag in the past, Black Hat SEO application of too much, easy to be the search engine attention. , <u> (underline, also want to use carefully), these labels should be used precisely in the keywords, I observed many sites of the label application details are not done, such as a tag (link tag) contains the title of the icon <a href=http:// Www.htppa.com.cn><img src= "img.jpg" >QQ Network name </a>, the correct should be <img src= "img.jpg" ><a href=http:// Www.htppa.com.cn>QQ Network name </a> don't mislead the search engine into thinking that this is a link to a picture.

4. Reasonable distribution of links within the page

Reasonable distribution links to do, each page must have a link back to the home page, such as your location, the top of the logo, such links. Second-level page and content page to avoid the similarity of the page, many pages have "hot recommendations, related recommendations," and other columns, these columns should display and the content of the page, rather than each page is displayed exactly the same content, but also should be accompanied by relevant keywords, such as "VIP travel hot, VIP travel related recommendations" and so on.

5, for the picture optimization

Each product image should have an ALT tag to tell the search engine what this picture is, alt description should be built in a separate database field storage, such as: alt= "51 Lijiang ancient city Photos" is more than alt= "Dali, Lijiang 7th Tour" much better. The file name of the picture should also have relevance, such as: Lijianggucheng.jpg will be much better than 20090631001.jpg.

6, friendly URL

Static and dynamic is a controversial issue of countless, in fact, I think it does not matter, the dynamic URL as long as the guarantee of the transfer value not too much, including a certain key words spelling, also full of good, ranking will not be worse than the dynamic.

7, Content

If you are in the content of CTRL + C, that in line with the Search engine optimization standards of the site will not have a good ranking. Keeping the original articles in line with the theme of the website is the key.

8, outside the chain

The high quality external links that are consistent with regular growth topics are also key to ranking, which is not only a link to links, but also a link to content pages.

9, the website error inspection

Eliminate dead links, check the correct 404 page settings, and let your site retain more customers.

This article is provided by http://www.huatianbao.com.cn Webmaster

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