Absrtact: With the continuous development of the Internet, an industry is not just you a person in the station, now an industry site is less than hundreds of, many tens of thousands, in the face of this situation, if your site only rely on stability is not likely to win more traffic, especially for
With the continuous development of the Internet, an industry is not just you alone in doing the station, now a site in the industry is less than hundreds of, tens of thousands, in the face of this situation, if your site only rely on stability is not likely to win more traffic, especially for some old stations, the site may be in 11, 12 years to obtain a certain degree of success , but recently found that the rankings have declined, the root cause of this phenomenon is not that your site content, outside the chain and so on, but your competitors over you, if you do not learn to change, then the site will gradually slide the ranking of the top 10, until the site loss rankings, So how can we make a difference so that competitors can't overtake us?
To change the force user to help the user
It is possible that our industry has not a lot of websites before, at that time, users of our site as times of treasure, they will think that our site no matter what to do, as long as there is the content of his needs, then it will unswervingly support our website, but with the increasing number of industry sites, users from passive to active, This time your site does not change the previous style, then face is the user step-by-step loss, time a long search engine will naturally reduce your site rankings.
Solution: In the face of user-step loss, then our most important thing is to change the style of the site, the previous mandatory style to help the user's style, such as when we sell something in the past may be more than the supply of users, and now is more than the demand, then we need to help users, By helping users solve a problem to sell a product, only through this method can gradually establish a good relationship between the user and the site, so as to guide users to the site and purchase products.
Change stable link to active link
Perhaps when the opponent is not a lot of circumstances, the stability of the site's links to maintain the stability of the site's ranking, but the competition to catch up with the time, if this time we also want to rely on stable links to maintain the site ranking is wrong and wrong, go back, rowing. We can see that many industries now ranked in the home page at least One-third is not more than six months to build a new station, and why these new stations can beat the old site beyond the rankings, the important factor is that the new station can arbitrarily change their link structure, add new model links, and some of the old station do not dare to do so.
Solution: In the face of this situation, as an old webmaster, we have to be on the basis of stability to learn to change their website link mode, such as before we are fixed in a few forums or blog layout links, then we can try to go to video, collection, library and so on the layout of several links, this practice also do not biting, Weekly link quantity control in 30 or so, each week to do different links, I believe that your change can also add more exposure to the site, so that through stable content driven stable site rankings.
In the view of many stationmaster, site stability is the most important, and in my opinion, site stability is only part of the development of the site, to the site to get more long-term, healthy development, we also have to stabilize the site on the basis of constantly increasing the site's change factors, by changing factors caused by the search engine response to the site, So that the distance from the competitor, rather than the face of the opponent without a strategy.