How to make long tail keyword optimization for female net

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First of all to understand what is the long tail keyword?

Non-target keywords on the site but also can bring the search flow of keywords, called long tail keywords. Long tail keywords are relatively long, often 2-3 words, or even phrases, exist in the content page, in addition to the title of the content page, but also in the content. The search volume is very small and unstable. Long tail keyword to bring customers, conversion to the site product customer's probability is much higher than the target keyword. There are a large number of long tail keywords of large and medium-sized Web sites, its total flow is very large. Long tail keyword Basic attributes are: extensible, targeted strong, wide range.

Next to the data to confirm the benefits of long tail keyword, the tanabata female network as an example.

Guangzhou Asian Games held during the clothing with the channel only "Asian Games hostesses clothing" A word of the total search for more than 5,000, first of all because it is a hot event is underway, and at that time on the hostesses of personal clothing online hot discussion, according to the user's habits, generally will go to search this related news, Do this related to the long tail keyword, the effect is good, because the site itself is relatively high weight, so in Baidu search rankings are ranked in the first place. (Long tail keyword catch is an instant, this moment, you seize, there is.) )

Looking at a group of data, but also caught the current hot spot.

During the national day during the "Xiao Yue month" I believe that everyone is not unfamiliar now, at that time on the internet is not very hot, the Tanabata women's network began to do the month of the relevant news, at that time, all editors are not very clear what the moon is, in the online search, then the most searched is "What is Xiao Yue Yue", "Xiao Yue Yue is who", At a user's point of view, I believe many netizens do not know what is the end of the moon, so use these words, all the relevant words were done at that time, the result is very fortunate, because more than other similar female nets do these words first, there are preferential conditions, in the hundred major search engines also ranked top.

Listed two sets of data, also personally know the long tail keyword brought about by the effect, then say we are how to do long tail keyword, specific how to optimize the long tail keyword effect is better.

1, first of all to understand the current hot spots, tracking hot spots, these major search engine rankings can be known, I generally see Baidu search list http://top.baidu.com/.

2, write the content to conform to the time of the season, such as clothing, the winter to write clothing will be knitted sweaters, sweaters, cotton-padded clothes, down jacket, snow boots these winter products, because these are the users really want to know, winter wear what good-looking? How does the sweater match? How to wear a down jacket does not show fat? Girls are the hope that winter wear warm and good-looking, not bloated, as a female network, it is necessary to understand the psychology of women, the real female perspective, to do the content of the actual meaning.

3, another relatively simple aspect, for Baidu, look at the picture:

For example, you want to do the word "down jacket", simply "down jacket" 3 words to do, related to a large pile of pages, the weight of the site a lot of high in the front, to want to let their content row to the front is quite difficult, this time to learn to take long tail keywords, Baidu search related tips is a good choice, enter a down jacket, The following hints of words can try to do, because the word is relatively small, and the hint means someone search, at this time you do this word is to help users answer the same question, if the competition is less, then you have a good chance to do up.

First of all, a little personal experience, I hope to some novice children's shoes have users, share and share. For more examples can refer to the Tanabata female network: http://www.7y7.com/