How to make the best of the long term for the electric business

The traditional enterprise still whispers softly, walks in the cloud, the orderly advance, the electricity merchant has long been beating the drums, the irresistible occupation occupies a high ground in the industry. When the traditional enterprises awakened from the dream, once again to seek new channels (Internet) development, most of the electric business enterprises have already been thrown away by the same industry of traditional enterprises, but the electric business is like a no skin not tired, good moving children, than the traditional enterprises are still very deficient, the internet era, How to learn the length of others to make up their own short is a long-term way.

First, no users, everything is zero.

Male and female love has been circulating a point of view: "Put her fat, no one is your", between the enterprise and the user, the complete application! The customer is always god, is "big ye", and spoiled users need in addition to dote on or dote on!

The biggest difference between the traditional and the electric business enterprise is the channel, traditional enterprises mainly under the main line, the channel always has certain regional restrictions, and the main channel on the line of the electricity dealers do not have such restrictions, the same is the dealer, line online under the different channels caused by the user groups are different, But the traditional enterprises because of the short radius of radiation out of the user information may be more applicable, local conditions need to promote traditional enterprises in the promotion, discount and other activities more clear in the chest.

Faced with no geographical limitations of the electric business users, enterprises must also learn to accurately analyze the "user needs", so large data demand is very important, all kinds of promotional activities of the continuous innovation and trial and error has become the electric dealers often adopted marketing strategy.

This is the enterprise electrical business Fine Road to get the user's heart first to the traditional enterprise learning place.

Second, the combination of "informatization" and "large data" of electric quotient

Traditional enterprises have information lack of data, or at least the grasp of the data is not enough, the electricity business is a large number of believers in the strong, and sometimes the electricity business is tired of large data.

The establishment of large data is a variety of structured and unstructured data fusion, through a variety of formulas, algorithms to deal with, and then affect the management of enterprises, decisions, and ultimately promote a data on the "accurate" marketing strategy.

But the user is not only the data, to the user "information" grasps the enterprise electric quotient still indispensable the concern, the Shibe net reminds everybody: Tse can win, this absolutely is the truth!

Third, the marketing way is never afraid of many

The internet quickly swept all kinds of industries, the times have changed, marketing strategy is facing a variety of mixing phenomenon, Shibe network suggested that: the diversification of marketing is absolutely right! Learn to let users get your promotional information from the debris time!

Traditional enterprises have used the marketing method may be outdated, but its marketing spirit, the purpose is always worth the electrical business enterprises to learn!

Outdoor, indoor, various activities sponsorship, flying flyers ... The traditional way of marketing seems to never break the old model, but it has been adhering to the "corners" principle is the electric business enterprises need to follow the place.

History has never been absolute, Shibe network to remind enterprises, in the electronic business year refined the internet era, the opponent's advantage may also become your sword!

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