How to make yourself a success from the media?

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Now since the media this thing that really call a fire, everywhere has since the media figure, that guy that scene that is quite lively ah, that is really gongs, firecrackers, red flag fluttering, a sea of people. There are a lot of fans from the media star, the influence of the big, covering a wide range, compared to many stars are even more. Now is a person can do since the media era, is a national star-building era, since the media fire is not accidental, since the media star Fire is not luck, then how to make a success from the media, and even from the media star?

I. Self-media positioning

Since the positioning of the media, this is certainly the first, your this from the media is what? In what respect? This is the first thing you should plan, my advice is to do their own good or interested in areas such as entertainment, reading, games, photography, tourism, website building, Internet marketing, new media and so on, You can also be more subdivided. Usually only good or interested, will have their own ideas and experience, as long as the serious summary, very easy to write a good quality of the original article.

And no matter what field you choose, it is recommended that you do not want to do all-inclusive things, do a good job of small and specialized, small and thin areas, so you easier to operate. If you study some of the more well-known media, you will find that they focus on a particular place, and must put energy and time in the place you are best at, do not biting.

Ii. User and content positioning

Since the location of the media has been determined, it basically determines the location of the media users and content. But this is just abstract, you need to be more detailed to know who your user groups are, where they are? What are their pain points? What kind of content can get their approval and so on. About where the user also determines the choice of your platform, pay attention not to put the eggs in a few baskets, you can find that few well-known from the media only one content distribution channel.

The positioning of the content, mainly depends on what you are good at. Content can be text, can be a picture, or it can be audio, or video. Can be a long article, can be a question and answer, can be 140 words microblogging, can be information map, you are good at what to do, of course, this also with your choice of platform.

Third, the background hanging title

This is very necessary, we all like to see successful people share experience, this is a psychological impact. So finally put some of their successful experience, did things, was wildly reproduced articles, some titles, etc. moved out to create their own image. Look at all the well-known from the media, which does not have a title to talk about the background, not only that, but also often in their own content in the occasional point, once again packaging their own.

Iv. Continuous Content Supply

Why do your users become your fans, and why do they follow you? or because you have value, this is a very real problem, when not established enough relationship and trust, depends on the value of the content. Your content is useful to them, can solve their problems, as time passes, these users will become your fans. The premise is that you need to crawl the pain points of your user base, continually provide them with valuable, obsessive content, or your fans will leave you. This is a lot of examples, many since the media began in the content, but also finally content.

In a time when most of the articles were reproduced and low quality, in a few people write articles, most people just read the era of the article, as long as you can achieve high-quality output for a long time, you will find that the media circles in your field is actually very narrow, and really will adhere to the person is not much, as long as you can adhere to a few years, People in this circle will know you.

Promotion of articles and promotion of their own

Since the content of the media output, the promotion of the article is necessary, why should the promotion in a number of platforms? Why do you want to contribute? It is hoped that the article can get a higher exposure, by more users to see, reprint, Share, mouth match, increase from the media visibility.

And a lot of people ignore a problem, is to promote themselves, a media from the core in the end is this person, and do sales, the promotion of products to be the first to sell themselves out, you this person is recognized by others, then this product is good to sell. Since the media is also so, as a creative content people, you need to have a unique personality and attitude, not only to make the article by the user favorite, but also let you this person into the user base. When you get users to love, then you can create a successful media, because you this person has a group of loyal fans, such as Cheng, Luo, shenyin and so on?

Vi. Exchange and interaction

Do not make a cold machine of content supply, that is, a "dead" from the media. You are dead, your users will be dead, to you this is only to ask for articles, no other means. So to communicate with your users more interaction, build trust among users, the current fan economy is not to trust the economy? Without communication and interaction, where is the trust? I am afraid that a few words cannot be done, and the process of interaction is actually a process of self promotion, in this process, Your users will also spontaneously help you promote, not only to promote your article, but also promote you this person.

Develop contacts and integrate resources

In this kind of holding group, various alliances, various media circles of the era, if you want to fight alone, it is obviously difficult, and very unwise. Familiar to say, rely on parents at home, outside rely on friends, and in this network circle is more rely on contacts. This network can be an ordinary friend network, can also be a well-known person in the field of networking, can be a natural networking, can also be money to buy contacts and so on, anyway, you have to build your own network, this is an important step, it can be said that you from the media a turning point.

To give you a suggestion, many areas of well-known people are very humble, but you do not regard others as modesty is you have many cattle nb, this is really a ridiculous thing.

Moreover, the integration of resources, a media want to further upgrade the need to integrate resources, you need to integrate a variety of resources, this is your media value upgrade, the more resources, your media presence is more valuable, your fans can get more value, and most importantly, this is your personal wealth.

Viii. Occasion Momentum

When your media has a certain user base and network resources, it's about starting a campaign, including getting yourself started, including using your friends to help you build your own, including using the media to help you build, including making use of your fan hype, including spending money, and so on, one of which is a occasion campaign, and it's usually about borrowing people's momentum and borrowing. On the human potential, the above mentioned network accumulation, set up their own circle, know the cow, here can play a role, you can ask them to help you promote, help you build, and for the almost from the media, mutual hype is a good choice.

About borrowing things is hype a You do more fiery things, can be a widely disseminated article, can be a more creative move, can be a major discovery, can be a meeting and so on. Anyway, whatever the potential, you have to give yourself a momentum, let more people know you, but do not suggest to play false things.

Nine, the Iron strike

When you are small and famous, don't be proud not to go ahead with everything, continue to value the supply, continue to dig deep into the network, integrate resources, continue to make a momentum for themselves. And as your fans grow, the content value enhances, the network rises, the popularity enhances, these all all should strengthen, must not slacken, the small has the fame only to begin, you are not to be able to let go of the point, this time, you need to strike the iron, will you all again consolidate again, had to say, The iron is better than before.

Ten, keep going

Persistence is something that should be enlightened on the first day of the media. Do not insist that you do not go to success, to do since the media is absolutely a test of endurance of a work, many people will be impulsive to do, many people will be left out, or half dead, the last remaining batch is successful, the remainder of the king. Some people are not sustainable supply of valuable content, some people are not to promote their own, some people are not established contacts, singles fight ancient death, and some of the most regrettable, has been relatively successful, but finally be made money to the head, advertising instead of valuable content, the former work unexpectedly abandoned.

Write so much, or a word, everyone can do from the media, everyone can be famous, but since the media fire is not accidental, since the media star Fire is not luck, you want to make yourself a success from the media, you have to have some awareness of some planning, by impulse, by the heat of the mind, by the upset war is not going to the last. I hope this article has some help for some people who are trying to do it from the media or are out of the media.

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