For the internet to be vertical, I'm afraid most people can't understand its meaning, from the very beginning of the definition, the individual appears to be the vertical information, that is, how to the blind and clutter in the explosion, so that users with the fewest clicks, get the most correct and useful information, of course, Baidu and Google's vertical form of the most obvious and understandable. And the "least click" and "correct and useful" conveyed here, is not the Internet development to a certain stage, ultimately want to convey the content? will eventually be the user most want to get from the Internet content, around this concept, the author in vertical search for the internet operation of the house, benefited a lot.
The internet has become a vertical business information, from a certain level, it is the vertical search is applied to how to obtain the enterprise's profit model point, that is: how to use the simplest way to provide users with the most wanted information, commercial profits of the core point, it can be from the user's point of view of the infinite amplification. So how do you achieve this two-point oneness? We may wish to use the specifics of several websites for illustrative purposes.
From the tourism network industry information situation, the country's professional travel site Many, for example, Ctrip, Le Chin, and so on, but in the tourism information vertical search, but has been not very satisfactory, a website more want to give users more information, but the more can not give users more information, this is the value of information recognition and accuracy of the problem. Value recognition, from the user's point of view, like the same stone, they found on the beach, and unconscious by others, the value of this stone in the owner's value is completely not a level. Similarly, information has the same value definition logic, the user to find the information themselves, the degree of demand and information compliance, much higher than the received information. Where to go ticket discounts information search engine, to the hotel search engine to the net, the author has always been a loyal user, because it has some market information retrieval function, with vertical information retrieval tools accurate positioning, to provide users with the fastest, most accurate information, its advantages and matching degrees can be seen, of course , the profit advantage of commercial value cannot be neglected.
In addition, in the real estate industry, housing and search room vertical information positioning differences; In the shopping site, Amoy Baohami Segmentation Market Information Positioning differences are passed to us one such information: Vertical subdivision of the industry into the mouth of integrated marketing, The promotion of vertical industry search engine Optimization awareness will be our future in the Internet field of vertical business information to become the most important way out.
In the future, as the user, we need to get more quality information from the vertical field, as operators, we should find more ways of realization from the vertical information so as to get more profits. The needs of users and the needs of the operation to achieve a win, the Internet is the ultimate way forward.