How to operate makes SEO team's optimization efficiency improve

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Now the network on the establishment of the SEO team, personnel collocation have a lot of introduction as well as the program, but in the implementation of the project, how to make the project has an unstable, how to improve the efficiency of the team's optimization has become a lot of network company's problems. Jiangyin Network Company on the face of a large number of optimization, especially in both the new single, and the problem of the single time how to grasp the entire team's operation progress, so that the SEO team can help the company achieve greater value.

Why did you write this article?

Each place of the network company is less than dozens of, many hundreds, some companies have been established for a long time, the industry's reputation is also better, and some companies are newly established, faced with a large number of challenges, if not properly operated, it is likely to lose word-of-mouth. So after you have read this article by Jiangyin Network company, you can get the following help:

1.SEO team structure is more conducive to the growth of SEO personnel

2. Business process processing more clearly

3. Team cost budget reduction

4. Improved Customer satisfaction

5. Increased controllability

To get to the bottom of this, let's start with the specific implementation plan:

Many SEO companies will be divided into the team outside the chain group, editing group, resulting in a lot of times these people lack the overall consideration of the knowledge, and from the perspective of development, not conducive to the development of SEO personnel, fixed thinking mode will lead them to think that SEO is hair outside the chain, SEO is sent articles So Jiangyin Network Company believes that the correct way of grouping should be divided into: new single group, problem single processing group. New single group can be just a newcomer, and problem single processing group needs to SEO overall operation has rich actual combat experience master.

First, if there is an optimization to the SEO team hands, then into the new single group of optimization work, the new single group of Web site processing period of 2 months, in 2 months to 30 days as the dividing line, the site's optimization effect of statistical analysis. Generally to the first month when the site should have the following effects appear:

A: The optimization effect is obvious. The effect is clearly explained by experience that the index should rise to the top three pages, and that the word should rise to the first 10 pages of the index 100, if the high index word needs to be ranked within 1000.

B: Improve the effect of slow. Slow ascension Especially after discovering this problem in the first month, the second month still can not get a larger increase in ranking, then transfer to the problem single processing group. The problem list processing group should again judge the problem of the website optimization from the whole aspect, can judge the following aspects concretely:

1. The problem single processing first is optimized for the website interior

2. Strengthen the internal link structure of the website

3. Strengthen the internal original article quality

4. Spider Crawl Log analysis

5. Add Baidu Webmaster Tools to observe the daily crawl pressure, Baidu index data

6. External chain Quality Improvement

It is believed that the above data can be better solved by analyzing the problem single processing group every day.

C: Optimization without effect. Website Promotion One month website has not included any, or the site is included in the absence of any rankings, the proposal to suspend the promotion plan, excluding all possible problems, if the 45th day-60 days still no improvement, you should decisively give up the promotion of this station, to determine whether to re-enable the new domain name, New frame, new website.

Do you think it is easier to control the effect of the Operation order optimization by reading the above description? Of course, if allowed, you can also set up a file system for customers, has been full 30 days to optimize the customer analysis and judgment, see the next step should be to which link, who should operate, to remedy. Because I believe that a lot of network companies have experience, customers to push the effect of the time, facing the hand of the new single, the problem list will suddenly rush. Finally, we should also remind that the optimization should distinguish between primary and secondary, since it is the problem list should be analyzed after the operation, the list standardization, optimization time standardization, Operation process standardization, so it is easier for customers to see the effect.

Finally, Jiangyin Network company also want to say a word, the real manager is not the quantity but the quality, the network company has been bombing outside the chain has been outdated, especially in the Baidu Green Luo algorithm on the day after the days, more should let those just get started SEO to contact to self-study to practice, such development is better.

This article is written by http://www.linkso.com.cn, Jiangyin Network company, and reproduced in the source

Original website: http://www.linkso.com.cn/shownews.asp?id=190