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How to optimize the ranking of the site to the home page-detailed system to explain its steps
We do SEO purposes, is to attract traffic. This is only the main purpose. If you want to have traffic then your site's keywords ranked on the front. As we all know, the keyword ranking on the second page is basically no traffic, so Baidu returned the results of the top 10 is critical, the top three more important. So, how can we optimize our website to the homepage? I'll give you a detailed explanation of the system below.
First, the basic work of optimization--Server selection
I am here to make it clear that the choice of server is the basis of everything. This foundation is not strong behind the 0. The server must be stable, it is all the basic conditions, and then consider its services, prices and other factors.
As for the domain name choice, the procedure choice these are not essential, is not in the detailed explanation, below directly enters the topic.
Second, the keyword layout
1, the key word layout its guiding core has a capacity. Please remember this first, I give you a detailed introduction, capacity is included in the amount of large, white words is, to pass a large number of original content, increase the capacity of the site (also can be called included) the best way is to let users produce content, these are original, valuable.
2, in the website, column, article How to cloth keywords
Baidu Spiders Crawl We are just a site link address, how they know that our link address and the content of our site linked, for example, our site's keyword for trademark inquiries. Mainly through four aspects of the contact
1 The title of the website and the article
2 The description of the website and the article
3 The number of keywords appearing in the article to position, as well as other relevant keywords
4 Anchor text within the article
We know the above four points, then we know how to layout our keywords. In the website, the article title, appears the Keyword trademark Inquiry, in the description adds the Keyword trademark Inquiry, in the article appears the appropriate quantity trademark inquiry
Add anchor text to the trademark query inside the article.
3, add keywords in the chain
We can imagine that our site has a total of 100,000 pages, 5,000 keywords, then we will be able to go through these 100,000 pages, the 5,000 keywords, linked together to form a well-developed network. This is the highest form of the inner chain. If you can't understand. Then please refer to Baidu Encyclopedia, see how his inner chain is done, analysis of its internal chain method. No exaggeration to say, you start from any encyclopedia article, you can collect more than 85% of the keywords, that is really formed a network.
4, as for the structure of the site, I do not want to do too much introduction, flat, tree, etc. have optimized the case of a good site, not play a decisive role, I explained at this time are the factors that can play a decisive role.
Third, the website external link construction
1, the construction of external links to the site, I have the most of the soft text. This is the most provincial thing, and is the most effective why say so, because it is true, is the real user recommended, not we artificially published. Now the Baidu technology can be completely defined, which outside the chain, is by a hair, by a machine sent, for this operation Baidu algorithm, Baidu has always been not like,
2, then how do we do the external links to the site?
We can use Baidu Webmaster platform, the industry released the best platform of the chain collection. Can be obtained from the external chain analysis tool. And then. Mass of the design of their own to release the content, must have value, this is why the bulk of the design reasons. We have content, we have a platform, and then we publish. Here is the key point, we do not publish it on our own. We can go to help groups to let others release for us, or to the Wei guest release task, let them release for us, this is called simulation real user recommendations, this effect is the best, Baidu is willing to see.
Iv. Improving the user experience
1, user experience this word is called rotten, Baidu is also to this aspect guide everybody, then I ask everybody, what call user experience? You must have a whole bunch of explanations. Want me to say the user experience is, the more users the better! Please think about it below. There are two of the same industry site A and b,a site jump rate is also high, the conversion rate is also low, but 100,000 clicks per day, b site bounce rate is also low. Conversion rate is very high, only 5,000 clicks per day, we guess which ranking better?
2, to increase the number of clicks, there are two ways. One is the network promotion method, through the chain, extrapolation, keyword ranking, forum drainage, blog drainage. These are commonly used methods, today I would like to introduce a detailed, long tail key keywords drainage, we first go to "114 Check the standard network" to see their long tail keyword is how to build. or user-generated content.
When your site contains 10 million of the time, through the long tail keyword to bring the flow of 100,000 of this number, I think we can agree, can bring these flows, these clicks, for Baidu This is a user experience good site, said here everyone understand it.
Summary: This article is a number of guiding thinking, there are some practical methods. I want to say is that only through our own thinking, practice, to the Times, to do a good job of website optimization. So how do we think? How do we analyze it, and here we tell you everything from observation to start. Start by observing those successful cases. Reprint Please specify: http://www.114sb.cn or leave our brand words: Know easy net