How to optimize your new website

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; Website optimization can be from the narrow sense and the broad sense of two aspects to explain the narrow sense of the site optimization, that is, search engine optimization, that is often mentioned SEO. What is SEO? Old webmaster must be familiar with the backwards, but for the new webmaster, may still be ignorant in it! Simply said SEO refers to the Web site design close to the search engine preferences, increase the site keyword exposure rate, improve the site rankings, improve site traffic, speed up the collection of sites. The broad sense of Web site optimization considerations are not only the search engine, but also includes the layout of the plate, UI design, content is consistent with user needs and preferences, user experience and operational satisfaction.

I said today optimization is the search engine (SEO) optimization.

For the new site, to do optimization needs to know how to do, will not be the search engine punishment. For a website, the search engine more friendly, can affect many aspects of the site.

What do you mean by search engine punishment? That is often said by the search engine down the right, which is commonly known as K.

So, what will the new station do to win in the stable?

The quality of the content of the article in the website

The article in the initial stage of construction as far as possible to original, article content to meet the keynote of the site, do not deviate from the nature of the site. Content segmentation requirements clear, content enrichment, to let people see the article is the intention to edit is not a random search can search out a pile of things, do not write the content of the article, content can be more combined with current affairs hot spots, search hot news, gossip and events. Before writing an article, you can look at the Baidu index to see what the most recent search volume is. To be very clever to add your site keyword to the article, so that the occurrence of the keyword is natural, do not randomly stack keywords.

Ii. frequency of the article update

New station to the content of the article update to timely, especially in the initial stage of the site, do not loose fishing. Article title more than 9 words less than 22 words. You can add parentheses to the title and try not to bring any other punctuation. The topic chooses to have the attraction, Shang at present, may search, you this topic is not too populace. The article should be combined with the key words.

Iii. Selecting and Setting keywords

Keyword selection can be combined with the content of your site, what kind of website do you do, what words you are good at editing, to Ah yo net (www.areyou.com) For example, is to do Shenyang City social networking site, then your site's keywords can be friends, friends with the city, social, city activities, Shenyang and so on, The above article to be combined with the key words, that is, from your keywords to choose your article, such as Ah yo net to write promotional articles, then your article will be a large number of friends, social type of keywords. The setting of the keyword is to pass this word in search engine quickly to find you, on the other hand is grasps writes the article time key.

Iv. Inner Chain

The inner chain is a new station optimization is very important part of the article and the article through the keyword connection, link to meet the category of keywords, to avoid links to different categories of articles, causing the visitor's aversion, resulting in a decline in user experience, the search engine is also unfriendly!

Five, outside the chain

"Outside the chain for the emperor, the content is king", this sentence all webmaster should be not unfamiliar, this is also a very practical sentence, fully summed up the chain for the importance of the site. The new station can do some more high-quality outside the chain, in the hair chain when look at the other site's PR value, included quantity. Post the article on a quality website. such as A5 webmaster nets, push A, w3so, and other sites.

The number of outside chain, some people say the more the more the better. In fact, there is no provision for the chain, but the appearance of the chain with the content of the article combined. 1 quality outside the chain can be better than 10 low quality chain, low quality chain not only will not bring benefits to the site, but will reduce the site in the search engine goodwill. The number of the chain according to the feeling to set, do not have a day do not do, a day to do a lot of, to have a regular way.

Six, friends chain

Friend chain Exchange to pay attention to the nature of the site is similar, do not deviate too much. For example, yo Net (www.areyou.com) The social networking site is not a match for a hospital exchange. Links are generally in the early days of the site to do, there is a certain degree of difficulty, a lot of sites than your site is the weight of the high PR value, so they have to exchange friends chain of the site will have PR requirements, included requirements. They will not be willing to exchange with the new station friends chain, so as not to reduce the weight of their site. Therefore, the early new station to do one or two links is enough. Don't waste your time on this!

VII. Blog Forum

In the blog to add their own site links, do one-way links in the blog, through the form of blog to attract spiders to blog, and then attract spiders to climb to their main station, the forum's signature files and so on can be flexibly applied.