How to plan the activity of the electric business platform

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The electric business platform's activity gives the strength degree is everybody sees, almost does not have the festival to appear the large-scale promotion activity, these activity's planning has driven the merchant's basic benefit. However, the activities of the electric business platform is also not completed to bring the Gospel, the previous period of Taobao "double 11" activities, to the seller may be the impact of the reverse effect, that these effects to blame who is responsible? In fact, can only say that they have not been able to plan good activities, as sellers to say that the planning of activities.

First: Understand the activity rules, prepare the active product. No matter what kind of activity is a certain rule, the activity of the electric business platform also has the rule. The seller who participates in the activity needs to have a deep understanding of its rules beforehand, activities in the promotion of the intensity of the activities of those products may be the needs of buyers, promotional season is more suitable for the sale of what kind of products, at the same time in determining what goods to use before, but also to the goods to carry out a certain analysis, before the sale of goods, What about the buyer's comments, the demand for goods, do a period of activity is to be able to make effect, so that Taobao small two will continue to invite you to participate in activities, if participate in activities can not have good sales, it can only say that your goods for the buyers do not need, such activities planning is a failure.

Second: The planning of commodity prices, advance preparation of sourcing. You need to set a price for your product before the event starts, activities in the promotional means is relatively to the force, the limit is also very large, generally are half discount, if you choose the commodity price is low, the profit is very few, after activities, you are basically out of a loss of state. This is better than not to participate in the activities of the loss, it is better not to talk about energy planning activities. The main purpose of the activity is to drive sales, improve their profitability, so in the price of goods must be prepared, in advance to adjust the price of goods, so even in the activities of more discount points, not to let their own losses. There is to prepare their own supply in advance, double 11 lead to the Logistics warehouse is full, goods too late to send, such a situation is not before the event is fully equipped, before the event should be prepared in advance of goods, packaged in advance, so that the quality of goods can also have good protection, wait until the event to pack, may be the quality of goods can not be guaranteed, which leads to their own activities in the poor assessment, this really outweigh the gains.

Again: In the event to prepare automatic response, timely delivery. Electric business Platform for everyone to develop the habit, no matter what kind of goods to buy, like before and business chat, then in the event you may not have too much time to reply to the question of the buyer, for such a phenomenon, you should be prepared in advance to reply, set up automatic response, so pro in shopping will be assured to buy, Sometimes meet the buyer is if not in time to get a reply, no longer want to buy such goods, resulting in the loss of source is the biggest loss. There are many people in the middle of the activity, business also timely processing orders, there is one to deal with a, do not wait until the order to deal with a lot of time, this may lead to a full warehouse situation, while order processing should not because of busy activities and not check the quality of goods, activities should also pay attention to quality.

Finally: The activity completes after the post-sale work. Now many businesses in the electrical business platform after the activity, the number of comments will be increased, this is not the effect of the business want, the reason for this situation, is entirely because the activities did not plan well, the activities of the after-sale work can not be done. Activities due to the large increase in sales, may lead to the speed of the logistics is too slow, these circumstances before the activity, should be in the shop to play a good flag, do not let the pro because of the problem of express, to their own shop dozen flower girls poor evaluation. There is the quality of goods, if you encounter a buyer because of the quality of the problem, find the shop, please try to give the pro to exchange, the activity of such problems appear is very normal, the seller not too stingy, a praise is also relatively rare.

To the activities of the power to promote the profitability of the business, but also need good activities planning, and some sellers will be due to a campaign explosion Red Hall, and some businesses will be due to activities caused loss of the old, so before the event to participate in activities planning, you are also prepared to do it!

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