How to popularize the website of Special Sale Mall

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

The main stationmaster is good, I am Yevansi. For the sale of the mall-type site I contact a lot of do sell mall type of website time is not too long, but how much I have learned to do special selling mall site related things, before someone asked me to buy a website but as the saying goes, did not eat pork also saw pig run, more or less I also know the group purchase site some things, Some time ago someone asked me about the mall kind of website optimization things, have no time so also did not do, today I will borrow this article to you to say some of the mall-type site does not shape the promotion method, of course, I am also in the groping stage, we learn from each other.

I found that the Mall class site has a lot of promotional methods, and the most crazy than Baidu to promote the genus, but there is a lot of money, for us these small stationmaster still want method to save expenses, let the effect achieve maximization, then is many and some mall website cooperation, if let some large-scale mall website cooperate, Such traffic is staggering. Next is the well-known soft text promotion, out of some understanding of soft text promotion, today we will introduce a soft promotion bar,

The reasons for the promotion of soft text

First of all, we introduce what is the soft text promotion, the soft text promotion is actually through the invisible text advertisement, enables the reader to enjoy the soft article to bring the high quality content colleague, to you writes the article or the propaganda thing one kind of affirmation effect. Have an agreeable effect on your opinion or the product you want to advertise. So the soft text promotion can play what role?

1. Brand promotion. The promotion of the brand is particularly important to the sale of the mall-type website. But many people think that spending a lot of money on soft paper is meaningless.

2. Sales increase. No matter what kind of website to do, profitability is very critical, if not profitable your site even ranked in Baidu's first place, there is no meaning. Therefore, the soft Wen has a kind of charm is can improve our sales, enhance the profitability of our website, and the sale of mall-type site This is very important.

3, the website optimization angle. A soft article if you leave a link in the article, and also do the anchor text, and then put to the main mainstream of the site above, or related to the high popularity of the forum, I believe that this article is the chain of quality outside the chain, such as the outside of your general release of the chain or garbage 10 times times more than a strong, or even hundredfold, This also makes your job quite simple.

Second, the choice of the high weight of soft paper promotion platform

Since understanding the role of soft text promotion, then we will start to publish, and someone to ask, where to publish to be popular, here to introduce you to choose which kind of promotion platform for soft text promotion:

1, high popularity of the site. The promotion of soft wen is to choose a high popularity of the website to promote, otherwise you publish no click Rate, then you send to who see, the weight of the site although also can publish, but that effect will never be larger than the portal, news sites, or high popularity of the forum, such as the previous years of the Internet reds, Are popular through the high popularity of the forum.

2, and their own web site of high relevance. Some websites Although the popularity is very high, but he and our website topic difference is very far, the Special Sale Mall Type website is this, the correlation is very important, you must find our target customer, this propaganda, the effect only then is obvious.

Third, the special sale of the website of the soft article how to write

In the past, I did not too much to contact the sale of the mall-type website soft text, so how to go to write is really not thinking about, later do Evansit sell nets Ma Yi invited me, I just studied the special selling mall kind of website soft text should how to write the problem, the original soft wen is figured, the most important is the title and content, So I'm going to say what I think of soft text:

1, the title should be new and outstanding. For example, you do cosmetics shopping mall, if you write "XXX Cosmetics special sale in" Such titles will be difficult to attract customers to click on you, if you change to "xxx to create perfect skin and beautiful makeup", so that the effect will upgrade a grade, so, to do a good job in the soft text must be in the title more effort.

2, content also want flesh and blood. To do soft wen, of course, the power of content, if your internal is not accepted by consumers, or do not affect them or even cause them to form annoying, then I believe that your soft content is not successful, a good soft text is to help users solve their problems, can get their trust, This is a qualified soft text content.

I write is not very good, so the writing is relatively shallow, I hope that we have a lot of exchanges, a lot of soft text for the special sale of the mall site promotion.

(Transfer from www.yefanxi.com, reprint please indicate source)