How to prevent runaway SEO: To meet the search engine and user experience double standards

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As a webmaster, SEO is a noun that follows. But not webmaster can do well seo. SEO may also be webmaster in the process of operating the site, the most headaches one thing. Do SEO mainly to do content and links. In the process of SEO operation, in fact, there are many details of the problem, need to deal with. A website throws away the domain name, the space, the mailbox and so on these objective factors, the rest is within the artificial control scope. Seo an important purpose is to make the site page structure suitable for search engine spiders crawl, crawling. Then there is still room for exploration. Most of the site spiders are regularly crawling, when it has laws and you do not have the law, it will make it a bad impression, that your site is not stable or you use the Black Hat SEO techniques.

Have stationmaster summary: The website structure changes frequently, the website title, the description is revised frequently, and all these, is to the website weight influence proportion high factor. If the lack of stability, it is bound to be Baidu search engine short-term down the right, affecting the search engine on the site's trust degree.

The previous mentioned SEO an important goal is to make the site page structure suitable for search engine spiders crawl, crawling. The good internal link structure is advantageous to the website page collection and the weight allocation, and vice versa. Spiders follow links to crawl the entire site, so at this point, anchor text links are particularly important, anchor text to some extent tell it along this link will crawl what kind of content. At the same time, arbitrary point will lead to the structure of the site is not clear, easily caused by the link bomb and other undesirable SEO phenomenon.

Outside the chain is one of the top factors, but the chain to pay attention to is the quantity and quality, and some sites outside the chain number of many, but the quality is not high, then ranked still will not rely on the front. In addition to the chain itself is not controllable, for example, Baidu's adjustment to the algorithm, the forum's signature to bring the weight is getting smaller, this is mainly the search engine based on the external chain brought about by the user experience to decide.

SEO in the two major parts, the content of the webmaster is actually more headaches. Original, False original, collection and other issues have been debated in the webmaster groups. From search engine favor degree, originality is better than false original, false original is better than collection. However, whether this means more original, the weight of the site and the rankings will certainly improve it, not necessarily. Because the search engine also has another criterion is the content quality. Website weight promotion and user experience is closely related to meet the needs of both users and search engines, in order to eventually enhance the weight of the site, in which high-quality content is essential.

Therefore, according to the content of SEO standards, then in the content, original, false original, collection of three are essential? As far as possible, the original content of the user has value, so that users create stickiness and loyalty. To some high-quality articles to modify the operation, take the essence of dross, have the skill of false original.

Last one: collection. Why collect? In fact, a site does not collect content is completely impossible, no one has the energy for each article are original and false original, nor is every webmaster is a copy master, therefore, according to the user's preferences, the acquisition of high quality of the article is very necessary. There is a webmaster said good: In the Webmaster Group, the world who do not collect? The key is to collect things, the need for appropriate processing, modification, such as the title, embedded keywords, so that the site operation services.

SEO should also focus on domain name, space, or server stability and speed, and security. A good domain name, good memory short valuable domain name, will naturally give users a deep impression, but also the beginning of the brand formation. At the same time, the Web server is black, or servers in the middle of the service, affecting the search engine crawl and Baidu included, the site rankings and weight will naturally be affected. Therefore, the domestic well-known IDC service provider China Connaught Network launched a variety of high-quality U.S. server concessions for the webmaster tailored to a variety of Web site operation Solutions, but also from the high degree of SEO considerations Webmaster site for the long-term benefits of a performance.

The ultimate goal of SEO is to obtain traffic, weights, rankings, for the operation of the site services. SEO Exploration direction and law summary need in practice slowly common sense, do SEO should also adhere to the basic rules of the premise, bold attempt to discard stereotypes and frame constraints, so, can have more harvest.