How to promote and manage your website

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Now the number of Web sites has increased rapidly, although this year CN domain name may be price adjustment, but has increased the number of sites may not be so quickly disappear, after all, do a station need considerable energy and time, do stand will also make feelings to come,

So many sites, the middle is also a large part of the lack of soul, thrust, a hammer West a stick, appears loose, chaotic. The reason lies in the lack of planning design station, a station to do not do a good job in the early planning, did not do a good job of the overall site arrangements. The following content we will discuss the site planning design.

I. Demand analysis

Do stand to do a good job in the early stage of demand analysis, special your station to take to make money, believe that most of the webmaster to do the station's original intention is to make money from it, the best way is to look at some of the successful site practices, to see their content, theme, choose a good direction, this is very important, Can be said to be a site built on the cornerstone, so do not ignore this point, many of the site is not done at this point, resulting in a lack of confidence in the operation of the site. There is a lot of content in this. The specific main:

1. Market Research

2, determine the size of the site,

3, determine your station is what kind of category.

4, your website is the most important visitors what kind of people, they have what kind of hobby.

5, to determine the style of the site, of course, you can do a number of styles, such as DZ's forum has a variety of styles to choose from.

6. Organize the content frame of the site

Second, start production site

Before you do a good job, you can do the station, do the station process should also pay attention to the following aspects,

1, highlight the key information, placed in the eye-catching position, so that the entire site space sorting appropriate, a site is very important is the title, the title is like a road sign, people on your site to stroll around, all rely on it to point the way. The first impression of a person can immediately notice the title, the title should be clear, descriptive and strong, the most attractive place in the most prominent position, and then slowly downward expansion. Or, as the reader read an article, the first three sections of the most concentrated attention, if this inch of gold in the first three paragraphs are not good, people will not talk to you. Set aside an adjustable position to meet the promotional needs of a temporary or short-term marketing campaign, both to highlight new content and not to drown other priorities.

2, your Web page should be easy to understand, so "fool" type of browsing is very important, I come to see your station can easily find the content I want to find, do not make the site too complex, so that people come in and find the road where, to the end of a direct closure. In this way you have to spend some time planning the collocation of text and background colors. Be careful not to make the color of the background dilute the visual effects of the text, do not use the gaudy color combination, so that people look at your Web page very laborious. In general, dark text in a light background is preferable. That means you'd better not set the size of the text too small or too large. The text is too small for others to read, the text is too large, or the text visual effects change too much, it will make people look uncomfortable. Again, it's best to align the text to the left, not the center. This is in line with our reading habits-the text is mostly left. Then you can tick the page blueprint and edit the HTML. As far as the performance of the text content, remember to try not to let the width of its line of text, the last one, the browser can not be used are browsers, do a good job in different browsers in the test, passed the only line.

3, the smaller the page the better, as far as possible to streamline the optimization, especially the homepage, if a site page of the main body within 10 seconds, visitors will soon lose interest in the station. Of course, there are exceptions, such as the content is too wonderful, others do not go. Again, like the visual arts site, can not be fast for the only design criteria. However, even this kind of site, it should be in addition to a guide page, to give readers a hint, do not ignore the feelings of others. But most sites are still within

Bulk, most people are interested in the amount of information, the pursuit of speed.

To limit the size of a page, you have to consider saving from all angles. The biggest one is the image, some good things, had to toaster. Think about, in the creative expression, brand image, earning a few goals, which is the most important? weigh it.

4, do your site navigation, to clear, easy to find, site navigation has two functions: one is to guide the browser to browse, and then one is to your keyword optimization, navigation can highlight the main content of the site, your site will be the most concentrated, most can express the main content of the word to carry out navigation design,

5, do a good link, all the hyperlinks to the reader clearly and unambiguously identified, all the navigation characteristics of the settings, such as image buttons, must have a clear logo, so

People can see clearly, do not patronize the lively visual effects, and let others do not know East and west. The color of the link text is best used by conventional: inaccessible, blue, clicked, purple or maroon. If you have to be ingenious, link to the text you want to be highlighted in what way, such as bold? In short, the text link must be different from the other text of the page, giving the reader a clear guide. Clear navigation also requires: The reader to enter the destination page of the number of clicks, can not exceed three times. If you can not find more than three times, people will not have the patience to play with you!

III. website Promotion and operation

The world is boundless, how can you let people find you? Everyone knows the weight of the problem, but for Ipo Ibo excited about the Internet novice, the concept of their brain is mostly: with the site, nature someone to. Do not blame them, businessmen cheat propaganda too successful, they do not know, there are countless web sites are no people, no people. Therefore, after we make a good website, the promotion of the later publicity work can not be ignored, the main from the following several aspects to promote.

1, with other sites to do the link, this is the early promotion of a way, you have to find the link quality must be high, the so-called high is your link to the popularity of high, with Google's standard to measure is the site PR and Alexa rankings, as well as the site's external chain is also high quality, Perhaps early to find PR high or Alexa ranked high station to do links is not easy, but as long as the content of your site can attract people, many people will do with you.

2, like my previous article, is to use blog to lead traffic, because the content of the blog is original content, so its weight relative to a little higher, in each big blog update content when adding your website link, the spider will follow the link to you stand, and your content original high words, The engine is very willing to include your content.

3, the site most of the content is from the search engine, so we are the first to do on the search engine optimization, this is the SEO technology, mainly on the content of the keyword optimization, a more popular key to start not to do, first do some long tail keyword optimization, I have seen such an article when I look at the outdated essence is the "NBA Live" this keyword to do optimization, the beginning is not to use this, but with the "NBA rockets live" This key to do, now I look at, or row on the first page. This shows that this method is better, More useful. But in the key words to pay attention to the density of keywords, said is the key you want to do in this page appears frequency. Typically 5%-10%.

4, probably with the 3rd a bit of conflict, that is not rely on search engines to do, and rely on popularity and content to attract people. This is a site to achieve the final realm, this is necessary to do a good job offline promotion, especially local industry sites or classified information sites. Online promotion is especially important because the site is making money for local consumers and doing a lot of good to their influence,

5, the most important point: Be patient, stick to it.

Finally I wish all the webmaster can do a good job station, more money my small station Ningbo Building materials Network www.nbjc8.com to change the connection