How to promote the effects of Web sites under today's search engine

Source: Internet
Author: User

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Now the domestic search engine pattern, in a "turbulent period." There are obvious and covertly fighting each other to expand their own search engine market share. Their argument, no doubt will be to do search engine promotion site, by the corresponding impact. Such as Baidu success of the acquisition of Mobile Internet 91 network, and 360 in the planning to buy Sogou and so on. These large-scale activities, is to enhance their own strength, and then effective expansion. In such a search engine environment, how to promote the site to survive? This is the network promotion staff worried, need careful preparation, promote the promotion of the site effect.

To do a good job of promotion site, you need to start from the following points:

1. Maintain the "health" of the website. This is very important and needs to be tested every day. This is like a soldier before going to war preparation, if he is sick, and let him fight, will be doomed to failure. Do the website promotion is also so, every day in the continuous sex to do the work of the push officer. And the site is in a kind of insecurity, such as being hung on black chain. Search engine spiders, in a short period of time, found these irregularities of the elements, to carry out the corresponding punishment. Therefore, every day of the site testing, through Webmaster Tools-Web site information inquiries, to carry out the relevant project detection;

2, do the normal work. Often to the site to inject new information content, so that the spiders of the major search engines to collect this new content. This to the website weight on the promotion, IS has the very strong effect sex. The development of high-quality links, play a corresponding effect of the guidance. Thus, the website traffic on the promotion, but also has the effect of helping. In such a pattern, do a little more basic work, promote the website to avoid being punished by the search engine, is a long win effective method;

3, analyze the industry dynamics. This seems to have nothing to do with website promotion, it is bound to be a general direction. An industry, there will be a corresponding normative provisions. If the wanton breakthrough limit, it will bring some trouble to itself. Of course, the site has done the ultimate, in the former competition. What novel promotion method, is will receive the corresponding attention. This requires detailed attention. To learn from others ' methods, it is helpful to promote the improvement of the method.

In short, in such an environment, web site promotion work still need to be effective. Therefore, to more than the site's own perspective to improve, to obtain search engine recognition. In turn, can obtain the corresponding rank, the flow and so on. Integrated measures in parallel, the inevitable effect will be outstanding! This article is original, from: http://shop.xinhuacang.com

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