How to promote the website through hype

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Network hype, is through the network to cite or create an event, hot spots, people, etc. to arouse the common concern of netizens, to achieve brand, products and other well-known network means to enhance corporate image, product sales. And the website hype also formally borrow with the network hype related method to carry on. A behavior in which you or others use exaggerated, fictional, and speculative means, techniques, deliberate propaganda of individuals or their own products, ideas, websites, and attract media coverage to increase exposure to users. We conduct the website hype The ultimate goal is to achieve the promotion of the site, enhance the visibility of the site ultimately to obtain economic benefits. Website to be promoted in addition to the basis of the promotion of the form: Soft text promotion, blog promotion, forums, etc., to expand the visibility of the site, we have to operate through the media form is--the site hype to achieve. And the site through the form of hype to promote, the operation needs to do a complete planning. Careless strokes may lead to naught, and serious people will have a huge negative impact.

Website Hype Advantage

1, the cost is few, the effect is remarkable

2, spread fast and wide

3, the interaction is strong, the participation is high

4, Word-of-mouth publicity speed, strong guidance

What form does the website use to hype

1, the Forum hype

As the name suggests, that is, through the forum published hype hot spots and events. Feng's hype event is also through the forum post, causing hot discussion and dissatisfaction, this post also won a very high click-through, and was wildly reproduced. Put the event to a climax. Forum hype must choose to have their own potential customers of the forum, the need to choose a very high forum and authoritative forum. Forum hype, if the operation of good can be the lowest cost to obtain the greatest degree of attention to win the audience, so as to promote the effect of the site.

2, Topic Hype

Topic hype is a way of network hype, mainly based on the news as a carrier, using news topics to attract media and the majority of netizens attention. As: Male version of Fan Bingbing refused to "false Niang" topic speculation quit fast male, through this topic we can see it is actually contains three hot spots: "Male version Fan Bingbing", "Pseudo Niang", "Fast male". Not to say that this hype behind the hype of the hands of the speculation skills are amazing. This topic of speculation has a clear advantage, that is, its spread and attention and the effect of the results than the ordinary site ads much better, now the Internet users of the topic of concern is much higher than the focus on advertising.

3, News events Hype

In fact, the hype of news events is to make use of the hot spots of public opinion to manufacture news concerns, hot spots and public concern events. The hype of news events must ensure the explosive point and eye-catching nature of news. News is different from other topics, the news needs to attract not only the attention of netizens, but also the need to get the attention of many netizens can seduce the media's eyeball. Whether it's TV or internet media, if you have the media's attention, the news you make is successful.

4, the concept of speculation

What is the concept of hype, in fact, does not have a complete definition. Concept and event hype have always been parallel. As a website hype, netizens most concerned about the concept of high degree of recognition and events, our website hype can be based on the cycle of design topics and ideas, to guide the direction of public opinion, the incident with their own web site involved in a great relationship, it can effectively through the network media greatly enhance the commercial value of the site.

5. Insider Hype

Insider hype through the site inside the situation, hype the site in the handling of the affairs of the situation inside the disclosure to attract public attention. In general, the disclosure of the insider is a number of negative information, after a period of dissemination, the site to take the initiative to clarify such things or show the outcome of such events. In a long time ago to see a news of Tencent, said the number of editors to win royalties, do not know whether there is speculation in the factors, but at least netizens on this Tencent incident have some understanding. For this kind of insider speculation, in the handling of unexpected events, need to quickly respond to and solve the problems arising in the process.

From "Jia, your mother called you home to eat" to "brother is only a legend" and then to "Sister Feng, Brother Sharp" this series of speculation success stories, so that some sites have been successful, but also let some sites brought traffic. The path of their success we can all learn and draw lessons from. In fact, webmaster in the choice of Web site promotion methods need to have the spirit of bold innovation. Website Hype is a website self-control to promote the way, to believe that the fate of the site is in their hands.

Author: indications

Original load: Program supermarket network http://www.cxcs.com.cn/

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