How to rationally layout the home page

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Home page as a guide for users to browse the pages of the page in the SEO optimization has an important significance, how to rationalize the layout is a very important part of the optimization.

One area that must be noticed is that the home page optimization needs to be centered around one purpose--to guide users to read subpages. No matter what the optimization of the home page, all need to revolve around this center, any contrary to the purpose of the Home page optimization is a failure. This requires the description of the home page to be accurate, clear, focused,

And the use of luring statements and using ambiguous statements or images containing deceptive characters or pictures on the home page are some cases of failure. In the 90 's, for example, as search engines were completely incapable of understanding words and pictures, a large number of black hat seoer used deceptive redirected pages in this way

Get hit rates, but if you are still using this relatively low-level approach will lead to search engine penalties. Even if escaped punishment, also can cause the visitor's aversion, for example those who use "the Most ox" "The Bull" "The Storm" "The super" These words are the title article, the website mostly was scolded very miserably.

A good home page must be beautiful, at the same time to guide visitors to the right to browse the Web, in addition to get good clicks, reasonable advertising distribution is also an important measure, after all, AdSense hope that through this to obtain the desired benefits, these require the establishment of the home page to meet a reasonable set of norms to help it achieve the desired effect.

1 The first page needs a unique theme, which can effectively highlight the site's center. After all, in this era, relying on individual strength or small group strength is unable to achieve the requirements of the portal site, many centers, many themes will only achieve a garbage station;

2 first page do not use too much promotional ads. These easy to distract visitors attention and affect their deeper step of the flow of the site, while too much advertising is likely to cause the visitors disgust, approximation they are to browse the Web page rather than to see the ads;

3 The first page must contain a positive call for action, which will easily link and guide users to your pages. A passive page allows users to access to other sites through links, passive means that the lack of views, unique insights and confidence, these are easy to remind visitors that the content of the lack of new ideas, empty, powerless;

4 Each section needs to have a fuzzy boundary, do not let a content across multiple sections to destroy the structure of the page;

5 in the use of the title note the introduction of keywords, so you can build a good home at the same time to get an ideal ranking.

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