How to run the information website

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Do the site before you have to the theme of the site positioning. When your site is positioned as an information site, it is necessary to conduct a reasonable business plan for the information site. The largest number of information sites, covering all walks of life, content is often replicated. This is a great difficulty for the operation of the information website. Here and you share some of the ways to run the information site.

1. Web page experience is better. Site owners can ask the web designer to design some beautiful page templates, give users a good visual enjoyment, a good reading experience, it is like we go to a restaurant to eat, a good environment, eating things to mood is also very good.

2. The content of the website is updated periodically and quantitatively. The content of the information website should be guaranteed. Information site to maintain a regular daily quantitative update content, such as early in the evening Update 3 times, this is also conducive to search engine spiders crawl, is conducive to search engine optimization, but also allows users to see the new content in time. The more the more the more the better, after all, the content of information-type web site requirements rich. But do not float too large, a fixed number per day, do not day more than a day less.

3. Strive for uniqueness of content. It is necessary to make the content unique, and a remarkable feature is the content is wonderful and comprehensive. Provide a small way, the webmaster can first of all relevant content source site collection, and then the contents of all reproduced or collected over. In the reprint project to the content screening, refine, the basic content construction completed, on this basis to carry out their own original, the last daily fixed-time quantitative release of new content can be.

4. The content should be convenient for users to find. Users to the information site is to see the content. It is also necessary to do a good job of user Content search. Users in their own web site to find the content of the convenience will affect the user experience, and then affect the site bounce rate, or even affect the user next time to come to the site. Add Web site reading to find the experience from these two points, one is the page navigation to be clear, so that users can clearly know their location in any page, you can quickly find their own content of interest. The other is to segment the channels and columns according to user habits, do not let users get lost in the Web page.

5. Web Topics. In order to improve the speed of content retrieval channels and columns can be subdivided, but this can not be comprehensive content, and the content of the same column will result in uneven content of the phenomenon. Such a phenomenon can be made up by the topic, those who can not use the column to reflect the content of the thematic form of performance, the column of the quality of the content or a strong focus on individual topics.

6. Content page do traffic. The key point of information website operation is to attract website traffic, can be through the content page to attract traffic, users like content, so to work on the content of the Web page, you can attract users to click through the page title, you can also content pagination, the content of the page has several advantages, can allow users to stay in the Web site longer, reduce the page bounce rate. The number of words after the page is shorter, conducive to user experience, users do not like lengthy articles, after the page experience greatly improved. The content of the Web page can not only be divided into pages, but also can be set to automatically turn the page, so that some people do not like the user will also bring a good experience.

7. Cooperation promotion. Can be added to the Web page automatically add to the net pick, automatic collection and other buttons, through the user's share to promote their own web page, the site provides content to users, users to share, this is a way of cooperation, another way of cooperation is to find related types of information sites for friendship Links exchange, we mutually beneficial, can bring some traffic. The above is to the information website how to operate some experience method introduction, everybody can carry on the operation understanding in the practice.

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