How to selectively economize the cost of human Resource network promotion

Source: Internet
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No matter what website, promotion is essential. Promotion is not the bigger the better, there is a cost problem, if put too much money and ultimately not the corresponding effect that site will only gradually go bankrupt. Since the promotion is necessary for development, so this requires the network in the promotion of the time, to be selective to save costs. Use the money in the highest rate of return, so that both good promotion of the site, but also greatly control the cost of the site.

Promotional gifts Choose the type of long-lasting

For local websites, a very common means of promotion, is to small shops, members, potential users, and so on to give some printed on their own website to promote the information of small gifts to achieve feedback and promote the effect. This is a very effective way, I have seen the products have calendars, fans, umbrellas, tissue boxes, mouse pads, small packet of paper towels, different shopping bags and so on.

However, not all the gifts that are useful to the user can achieve the same promotion effect. Selection of gifts as a promotional vehicle, the most important thing is to choose long-term use of products. For example, the small packet of paper towels, disposable shopping bags, this is relatively poor, the time spent relatively short, used to throw away. And such as calendars, tissue boxes, fans, umbrellas, the use of timeliness is very long, which is equivalent to you play a very long free advertising. And the effect of the paper towel box should be the best, low-cost, to large stalls, fast food, you can get very good results. It is also good to give the mouse pad to the Internet café. The main thing is to comprehensively consider the use of various gifts and whether it will arouse the attention of users and passers-by.

Advertisement promotion choice is wide rather than big

Talent network for all job seekers, the side of the talent of the mixed. And the difference of talent, the scope of activity is naturally different. Many companies advertise, they like to buy large billboards in the business district, of course, we do not deny the effect of this method. But in addition to the cost, we should take into account the actual situation of the user-oriented network, college students will be in the university city, white-collar workers will be in the commercial area, and workers to choose the residence there are many in the lower rent of the old community, urban village class. Talent Network is to pursue the universality of talent, it is impossible to rely on a talent network alone to apply for. Therefore, a variety of different places, to adopt a different way, with the best way to promote cost-effective. Do wide, like Lishi place, can be used posters, Non-stick way. The way of the audience is repeated in front of the user, far more than a large advertising one-time let users see the effect is better.

Job Fairs Select partners based on time slots

The job fair is what most people on the right track will do, a three-bird way to advertise websites, help companies recruit people, and make money. However, the cost of holding a job fair is also a lot, from the venue to the site layout, the cost is very large. So be good at working with others, of course, different time periods have different objects to this demand.

One is 6 July, this time is the school graduation day, each kind of university, the technical School, the profession graduate is anxious to look for the work, but the schools for the school's employment rate, also can for the student to obtain each kind of opportunity. This time and school cooperation can save a lot of money, such as field directly in school, on-site management have students help, and even some schools will help you send lunch. And the other is the 3 April, this is the peak of enterprise personnel job-hopping, this time the enterprise demand is very large, but they need not just graduated students, but have a certain regular talent. Therefore, this time is suitable for with the demand than the larger number of joint job fairs, they funded, and then we give them the maximum promotion, such as the best position of the job fairs, promotional leaflets printed on advertising, on-site display of corporate advantages, even can be sent to the site's advertising package and so on. As long as the good enough, the enterprise will not begrudge this fee, for the brand-oriented enterprises, but also to help them a good advertising.

Flyers are no less effective than newspaper magazines.

You don't have to think of online ads to promote the magazine, you should consider the people who often read newspapers and magazines. Although newspapers and magazines face a wide audience, many are retired workers and shop assistants. Workers who are really unemployed or busy at work have no time or leisure to see. It would be better to print some flyers and send them to the streets during working hours.

Of course, there are many ways to promote the need to consider more in-depth to do, not any promotion methods are suitable for the promotion of talent network, think twice before doing, can let the promotion to achieve the greatest effect. This article by Suining Talent Network http://sn.0516zpw.com release, reprint please specify.

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