How to stabilize the position of the site under the premise of the revision

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A web site for a long time, customers still have their own looks are relatively boring, so many webmasters can not help to the site for the revision, but the site for the survival and ranking of the site has a considerable influence, change bad on the blew, changed the effect is obvious. For example, some time ago there is a station ranking has been bad, the most depressing is the site is not all, and then the whole station of emphatic revision, now www.qysye.com this station not only ranked out, the snapshot is also updated every day. So remind you, the website revision process need to pay attention to the following several places:

1, Site structure and page links.

Search engine for an existing site structure is a certain memory function, the site structure changes will affect the site's collection and ranking.

One of the main things in the Web site change process is to keep the internal structure and page links of existing sites. Once you change or delete some page links, you may lose some of the most important rankings. Of course, there is also the possibility that you will lose some external links to these pages and so on. So when changes are made to page links, the best solution is to use 301 permanent redirects. 301 Redirect is a search engine optimization (SEO) An important means, it can ensure that users or search engines through the changes before the link to the existing link page, so as to ensure the correct access to the change of the page, will also remind the search engine to transfer existing external links to the new page.

Of course, any site revision should not turn 301 as their own life-saving straw, 301 turn should be the final choice. In the revision of the primary attention is to be able to minimize the page address changes. 301 steering is not easy to configure, except for certain server permissions. Improper use of steering statements may backfire.

If the site's existing page links are not search engine friendly, such as the dynamic link, or there is a link in the links, which is more necessary for such a link change. Because only a search engine friendly link address can make search engine better included and like.

2. Website navigation.

The website in the revision process must pay attention to the good website navigation system. Site navigation for the user or search engine in the most aspects of the Web site to browse the full content of a great role. If the site navigation does not do well, the user or search engine will miss some site pages, or cause the site navigation structure confusion. This is also very important to the ranking and collection of the website. Generally speaking, the site navigation to be concise and effective, concise means that users do not need to repeat clicks can reach any page of the site, effectively means that users and search engines can easily identify your link system. In terms of effective navigation, using pictures or flash is not very good, because search engines are not easy to identify.

3. Keywords and articles

The site is ranked mainly by the Web site articles and key words decided, so an existing better ranking of the site in the revision time it is best to maintain the existing keywords and articles, the general principle is only increase does not reduce. Delete any article or keyword, you may lose some valid collection and link.

In addition, when the site changes should pay attention to the existing article SEO processing, to combine search engine optimization skills to use a better copy writing to improve the existing article search engine friendliness, such as the use of the right HTML tags, keyword infiltration and long tail keyword arrangement.

4, Meta tags

Website revision process to ensure that the existing META tags are well transplanted. Meta tag is an important factor in ensuring Web page uniqueness. If the old page is 301 to a new page, it's best to copy the original meta tags to the new page. of the numerous meta tags, meta description and keywords are the most important.

Can be sure that the site of a wide range of revisions will be in a certain period of time on the site has a bad impact. However, if the website in the process of implementing SEO thinking, through the original site deficiencies of the improvement and new effective factors, at least can shorten the search engine adverse reaction period or even improve the site's inclusion and ranking.

The last source of thinking domain or remind you: Website revision must be cautious and cautious again!