How to transfer consumers ' brand vision in Network Marketing

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Rui Yang has not written articles for a long time, has been busy with some chores. These days with a customer contact gave himself a lot of sentiment. Originally we are a network marketing learners. Recently a very influential brand to find Rui Yang, it can be said that the brand is a resounding international brand, The Chinese should have no acquaintance. But the sad thing is that it was originally a clothing brand, but it has recently been the IT community. The main push computer. It sounds a bit of a bandit, but it's a fact. So Rui Yang thought of a problem. In the network marketing, we should help the enterprise to shift the consumer's eye.

I. Circumstance

A mature brand formation is not easy. In particular, some well-known big brands, and believe that every enterprise has a flagship brand, but the brand follow-up may develop more products, then these subsequent products can rely on its original brand influence and become a new darling. It's just that this point is very difficult to find, For example, clothing and computers. So Rui Yang see them in the picture marketing and video marketing more fuss. Can combine the two organically, although the former does not need any publicity, but this appearance, is to bring the new product into the public eye. Maybe we don't have to feel Yapeng But we all know that he is Faye Wong's husband. This analogy may be somewhat inappropriate, but there is some truth to it.

Two. New

When the public for this product has understood, then should find their own positioning, think Rui Yang said this customer, brand is very well-known, then this brand of clothing is also a gimmick. If you are doing some promotional activities. Selling computers on the international brand clothing, then in the hearts of consumers, this product will upgrade a lot of expensive gas, at least they will think that the original product than the clothing luxury, but also pay attention to. Of course, as to what kind of clothing, it is the enterprise, or according to different models of the computer to match. But the contrast of this effect must be very strong.

Three, Hong

For newly listed products, although the brand has a certain history, but the product has not been recognized by the vast number of consumers, and the industry more competitive products have been preconceived, then how to reverse this situation, then need to carry out some marketing planning, such as the United some well-known relative and weaker peers, or the relevant product enterprises to organize activities. Use your own brand strengths plus the cost of these companies. to promote the Internet. And with the same industry a strong number of enterprises to compete. In other words, when a person's strength is not enough, we can unite others ' ability to advertise. Turn consumers ' eyes around. This product will be linked to this brand in the future.

To tell the truth, Rui Yang did not publish the name of this brand, is due to a lot of details of the things we are talking about. In the attitude of the customer's thinking and not to think of it. But these are also these days Rui Yang through understanding customers, Know some of the experience of the brand. Here to communicate with friends. That's all. Article from: Network Marketing planning agency Rui Yang Network http://www.ruiyang1980.com