How to understand the Green Luo 2.0 soft wen should pay attention to original and quality

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

This February, Baidu launched the Green Luo algorithm 1.0, against the chain of trading and cheating outside the chain hit. Then a group of external chain trading platform was severely hit, outside the chain of trading and cheating in the chain of the role is basically cut out. It can be said that Baidu Green Luo 1.0 makes many websites have been seriously affected, but also further standardize the link in the site SEO role, so that the chain optimization behavior more healthy and orderly. We all know that outside the chain in the site SEO has a pivotal role, a site if there is a large number of high-quality outside the chain and good internal link structure, for the weight of the promotion is very effective. But over the years, link trading, link cheating has been the spread of the chain optimization has become very disorderly, before the Google is ready to cancel the PR value, some speculate on this, but the role of the chain is very important to cancel in a short time to find replacement rules.

In the Green Luo algorithm 1.0 on-line soon after, many stationmaster and Seoer speculate, the Baidu blows out the chain, whether also will attack the soft Wen, after all, the outside chain and the soft article has the direct link, the soft article marketing very much goal is for the outside chain optimization. This fear is not unreasonable, because the current soft marketing market is also uneven, a variety of news stations, soft Wen marketing platform for a variety of soft text, a lot of information there are irregularities and edge, although the advantages of soft Wen also have, but the low quality of soft text, search engines do not blow, may not be good for themselves. Indeed, on July 1, Baidu online green Luo algorithm 2.0, a clear expression will be on the soft text publishing station, soft Wen trading platform, soft text beneficiary station to combat, filtering and cleaning up this kind of garbage outside the chain, the target site for appropriate punishment. Green Luo algorithm 2.0 also to a large number of soft text through the profit of news sites and soft paper trading platform for publicity, it is understood that the site has now been down the right, and some through the soft text of a large number of benefits of the site, its soft outside the chain weight is also affected.

Baidu Green Luo algorithm 2.0 on the line, there are webmaster exclaimed, soft wen can not do after, SEO also more and more difficult to do. Guangzhou Forum (www.bbs020.net) that for the Green Lauren Algorithm 2.0 to be divided into a look. Although the Green Luo algorithm 2.0 to the soft article industry has a big reorganization, but this industry is not dead. From Baidu Webmaster platform Lee to the Green Luo algorithm 2.0 interpretation and Baidu Webmaster Platform publicity case, at present, the main attack is the soft paper trading platform and a large number of profits through the soft text of the news portal and soft article benefit site, the first two are mainly thousands of dragons, Ali slightly such a site, and the latter is the use of soft text to do outside the chain of the site , the webmaster also accounted for the majority. Strictly, these three types of targets cover all the sites that make use of soft marketing to gain but from the attack soft Wen's example, in fact, not all of the soft Wen will be hit, only those plagiarism, false original, site links and Web site content does not have any relevance, the content of illegal, violations of the soft text, is the focus of the target hit.

Baidu's algorithm is also impossible to identify all the soft text. Although Baidu algorithm intelligent, but technology can never surpass the quality of people. Nowadays, with the rapid development of media, some high quality articles are also disseminated through the media. And how to profit from the media, in addition to advertising, that is high-end soft text. To the industry point of view, share dry goods, high-end dialogue, a variety of high-end forms of soft text, not only played a role in publicity, but also to provide users with valuable content. This kind of soft text, users need, Baidu also needs, and Baidu algorithm can not be such articles included in the scope of the attack. This will be the future of soft paper development direction. Although the webmaster may not yet reach the level of the media, but as long as the intention to do, to write, through the case analysis, experience introduction, example tutorials and other ways to share content, and naturally bring out their own links, this kind of content for users useful, search engine also useful, Baidu is also able to accept.

Whether it is Baidu's green Luo algorithm, spark original plan or pomegranate algorithm, the introduction of these algorithms and rules are interconnected. No matter how much controversy Baidu itself, but he is after all the country's largest search engine, just adapt to his rules of the site can have good development. You can scold Baidu by bidding ranking profit, do not let ordinary webmaster do seo. But the network of various kinds of garbage information, the development of the site itself is not good, to a certain procedure, Baidu itself also exist pressure, have to fight down the right. Baidu Green Luo algorithm is to standardize the outside chain, soft marketing rules, the original Spark program is to guide the site to pay attention to the original content, and the pomegranate algorithm is to want to focus on user experience and page quality, these three points are complementary, webmaster future to do optimization, only more emphasis on user experience, more attention to the quality of content, precipitation content, cultivate users To get better results. The introduction of the Green Luo algorithm, does not mean that the soft text in the future, only to the higher end of the direction of development, emphasis on quality rather than quantity, the relevance of the content rather than insert the link, emphasizing the legality of content and not the offending content, as long as the quality of the relevant valuable soft text, Baidu is welcome.