How to upgrade the Enterprise station IP from 0 to 300 within two months?

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October 2011 mid-June began to contact this project, and to do the project, then use Baidu to inquire about its corporate information, Baidu included only more than 400.

After a series of consultations and exchanges, the final set down by us for its 2011-2012 years of network marketing work. The official work began on November 15, 2011.

The first job we started was to comb through the original web information and the original website. The site was controlled by a design advertising agency, initially unwilling to hand over domain names and space control to us to take over. After many communication negotiations, only to get the source program. After testing, the source program for the HTML static Web page, the site's design is very unreasonable, Web page title, key words, describe the confusion of writing, and the relationship between the site is not big. Then began to repair the optimization of the Web site procedures, Web site program optimization finished, but found that space can not upload ... Then spent a few days to coordinate the page upload issues. When this is over, it has arrived at number 12th. Because its space does not have the database, also does not support the ASP program the demonstration, the website information unexpectedly is 2010 early. So we spent a few days on static news, information added and processing. After this work, quickly upload the customer site, website optimization, login, release. On November 18, 2011, the number of enterprise information reached more than 1000.

The following picture is November 8, 2011 Baidu Search information and the number of January 13, 2012 contrast.

Next, our Network marketing team began the division of labor, focusing on the choice of enterprise information, enterprise products related to more than 30 keywords. The promotion staff is divided into 3 groups, respectively, management of micro-blog, forum, blog, QQ, mail, information site six major sections. Every day according to the time period, set the amount of information to carry out a large number of optimization and promotion.

On the network to carry out large-scale publicity, group of people through efforts to reach the information published 200 times a day, mail, microblogging and QQ marketing is 24 hours uninterrupted. The Forum also released a variety of promotional activities, forming a strong information coverage. So that all the information can be local netizens in the Internet to see.

At the same time, also held a lot of activities online, participated in the two large-scale Internet exhibitions, at the exhibition through the local enterprises, network celebrity microblogging promotion and exchange, so that the information and corporate image coverage to achieve better results.

In 2012 years 13th, the site traffic breakthrough 300IP, only from Baidu over the flow reached more than 130.

The following figure is a flow comparison chart for November 18, 2012 and January 13, 2012.

Customer's products and enterprises are during the Spring Festival sales, the current spring festival through the network to consult telephone volume has reached 10-20 a day. The network marketing propaganda effect is obvious. The next few days before the festival is sure to have a burst of growth, I believe that will be able to achieve better sales results!

Through these two months of work, summed up the following points: 1. Site must be set up to optimize the level; 2. The content of the website to adjust, suitable for this year's information for the release of updates; 3. Through the microblogging, forum, blog, QQ, mail, information Web site release, increase enterprise products on the network display and information landing; 4. Increase the chain; 5. Publish the soft text; 6. Participate in the activities of the Internet classes; 7. Interact with local large websites and communities; 8. Micro-Bo formation and the benign interaction of netizens. After these several solid, various kinds of information can through each big website, finally through the search engine display in front of the customer.

Good planning and team execution to ensure that the work is carried out, persistent work, will have a better network marketing effect.

New Grid marketing: www.segocn.com