How to use electronic books for internet marketing?

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E-Book marketing is currently a relatively hot net earn, one of the ways to promote the network, through the user needs of some information as an ebook, information with product information, contact or link to complete the drainage or marketing, and then the launch of each platform, direct and accurate coverage to potential users. Let's talk about it today. If you use E-books for internet marketing.

First look at an example, Baidu search "sea multiple outside the chain" can see a lot of e-books download, this is E-book marketing.

Random Click to download a open, you can get a huge amount of outside the chain of resources, operators have been collected for the user a large number of outside the chain of resources for the webmaster is a great value, such things generally many people after downloading will be around to share, because this is the integration of resources. And this is what operators would like to see, the more the e-book spread, the more favorable for him, because the greater the exposure, the promotional information in E-books will also be more show, natural access to the potential users more.

This case I will not say more, we will know, focus on the operation of E-book marketing.

Ebook Content Collection Production

E-book marketing is technically very simple, first is to tap the user needs of pain points, what they need. Then only we are from search engines, micro-letters, micro-blog, books and other channels to collect all the information, and carefully screened, sorted, and finally embedded promotional information produced into an ebook can be, if you are lazy, directly in Word, PDF format of E-books can also be.

For example, you do SEO, you can organize some of the basics of SEO, and then make electronic to bring your link or contact; For example, you are to do weight loss products Taobao guests, you can collect information on weight loss, and then create an electron beam to bring your product links, such as you are doing decoration, Then you can collect professional information about the decoration, others are also a truth.

No matter what you do, the collection and collation of E-book content must be serious, the most basic do not good that is futile, these users need to understand this knowledge, and your ebook also needs to be very good to meet their needs, once your content is more authoritative professional, users will naturally accept your promotional products. So the content of e-books should be carefully screened, it is best to select those authoritative complete articles, illustrations, in the editing process should be orderly, fluent and coherent. Then the promotion information is naturally incorporated into the electronic book.

All ready, you can use E-book generation software to make content into e-books, such software online a lot, I blog "seo Tools encyclopedia" inside there. If you're lazy you can also use PDF or Word format directly.

e-book Promotion

Before the promotion of the first to give your ebook to take a loud name, for example, "* * treasure", "* * secret", "* * Raiders", "* * manual", "* * Daquan", you can also add some lure people's vocabulary, such as "The latest SEO optimization techniques internal documents do not be rumored", "a large electric company confidential micro-Credit marketing Program Wait a minute. In short the name to take the specialization, has the very strong attraction, has this aspect demand the user as long as sees the name will take the initiative to obtain.

Generate E-books, you can submit to the major software download stations, such as the above the sea chain is so, e-books are generally more comprehensive content, the major software download stations will generally accept.

can also be used to promote the soft text, for the preparation of soft text or directly extract a part of the soft text to contribute on the line, in the article left an ebook download address can be written in the soft writing heavy in the hanging appetite, you know.

Second, it can be presented free of charge in the form of mail do not direct mass address, you can directly above the soft text as a message to send, if you want more accurate, you can not add an ebook address in the content of the message, just tell the user free access to the mailbox set to Automatic response, as long as the need for users to send a mailbox to obtain, The email automatically replies to the ebook's download address.

You can also go to the major relevant forum bar to play posts, these local effects are also very good, the release of some seductive text, and then comment on the top sticker, and then leave an ebook download address or tell users how to obtain all can, the specific does not say, the front of the "How to use a rapid long-term effective access to accurate users", " To see how others use the forum to obtain accurate users of the article has been very clear. In addition to their own posts, you can also leave a link in the comments, forum mass can also be used.

In addition, QQ group can also send ane-book address links, friends circle sharing, micro-blog mass letters, upload to the group share files, upload to all kinds of library, upload to the network disk sharing, use Baidu know upload and so on can, channels have a lot, as long as you are willing to try. After a period of promotion, as long as your resources are well organized, will be widely disseminated, because everyone likes the integration of resources, good things between users will naturally recommend each other, but also will be reproduced by others, transmission speed is very fast.

In addition to some of the later maintenance and dissemination, the promotional information in the ebook can flow to provide you with traffic or potential users, this is no doubt, take the sea more than the chain, 2010 of the time I have contact, until now a lot of peers are still in mutual communication, many QQ group sharing is still uploading, A lot of forum bar is still in the hair address, a lot of network disk is still constantly uploading ... Effect once and for all.

Well, say so much, believe that this kind of electronic book promotion form Everyone before also contact a lot, how to operate also should know, E-book marketing not only the technical cost is relatively low, and more easy to promote, the speed of transmission is also fast, because the system of the user's acceptance and demand are relatively high, If I were to say that I had a detailed set of tutorials on the site, I believe there will be many people to come; not only that, the life cycle of E-book marketing is also relatively long, soft wen may look at, and the ebook download will be retained for a long time, even if the user has not become your customers, as long as he collects e-books, It's also likely to become your client in the future.

So if you're interested, you can try ebook marketing. A lot of ways to make money, do not always doubt the wrong and right, always worry about whether there is an effect, do not necessarily line, do not, certainly not!

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