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Every holiday, you will find a lot of mall site will be hanging prices are very attractive promotional ads, at this time all kinds of businesses will push various means to promote, this is the use of holiday promotions to attract new customers and repay old customers, an efficient way to promote. So do mall friends want to recruit business must learn how to use holiday promotions to promote their own website.
Price is always the promotional tool, can stimulate consumers desire to consume. One of the reasons the consumer's motives for buying a purchase is because of price concessions. In the festival, the use of preferential prices to promote products is the best means of promotion. So how to use holiday promotions to promote it?
The price of the product
In holiday promotions, prices play the most important role. The price of the product is related to whether the customer will buy, so it is very important to say. How to write the price of a product? In general, there are 2 kinds of writing: 1, the original price of 200 yuan products now only need 160 yuan, save 40 yuan!; 2, the original price of 200 yuan of products now a rate dozen 80 percent. These 2 kinds of writing are price concessions, but the feeling to the buyer is completely different. The 1th kind will let the buyer think the product still is worth 200 yuan, the 2nd kind will let the buyer feel the product originally is 160 yuan. We all know that now popular group purchase, the general purchase price language will be written: only 160 Yuan! The original price of 200 yuan, save you 40 yuan! The wording of the list price is fastidious.
Ii. Manufacturing Atmosphere
To buy the atmosphere to create lively boiling, the Chinese people like to join the fun, whether offline or online, and this can reflect the high popularity of the mall, so that buyers think shopping here will be more assured. So how to create a lively atmosphere of the scene? 1, the Mall for the appropriate decoration, such as hanging some flashing advertising language, background, and so on, 2, comments, this as much as possible, 3, so that buyers feel a sense of urgency, such as highlighting the "only today to enjoy the price," "only limited to 100" and so on the advertising language
III. Promotion
Promotion should be timely, multi-channel! Put so many painstaking efforts to decorate the shop, a large number of preferential policies is to attract customers to buy, so you can not wait for customers to find you, should take the initiative to attack. Network promotion methods have a lot of, each method try to try, do not be afraid of tired, not because of face problems and not to promote.
The above is the mall website how to use the festival promotion to promote the experience to share, we can follow these ideas, in the festival to develop promotional programs, and then to carry out the operation.
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