How to use Sina Micro Bar to do the promotion of activities

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The activity promotion occupies the important position in the Enterprise Network marketing, in the activities of the promotion process often need to pay attention to a lot of details, especially to pay attention to the choice of platform and reasonable use, analysis of the advantages and disadvantages of the platform, the only way to avoid weaknesses, the promotion of the effect of the expansion of words, to prevent undesirable consequences. With the advent of new Internet products, more and more enterprises to conduct in-depth research, and it is so Sina micro-bar into the eyes of many enterprises. How to use Sina Micro Bar to do a good job promotion? This has become the subject of discussion among most marketers. The author recently also some micro-bar activities better planning case analysis and summary, here to talk about personal experience, I hope to work with colleagues to exchange and progress together.

1, lock the local area, use the area

Sina micro-bar can be targeted at local user groups, in the campaign to promote the process should choose local cities and surrounding cities, so can be able to lock effective targets, targeted, the crowd has been locked, think of themselves but can improve efficiency, can improve the final effect. Of course, in the selection of Sina micro-bar activities to promote, we must examine the local network market, that is, the city's micro-bar of the number of users, the more users pay attention to the more valuable, can more fully display the activity information, to expand its marketing efforts. At the same time should grasp the distribution of user browsing, especially the plate and browse distribution time control, so more conducive to the first time to display information to more users in the eyes.

2, improve the professional degree of activity

The professional degree of activity is very important, directly related to the real user's trust, in order to improve the professional degree of activity, Sina Weibo activities in the promotion, should and Sina micro-official cooperation, the use of Sina Micro-official account authority and popularity, the activity to another level, Directly let users feel the authenticity of the event and the enterprise to generate trust, short-term activities can also improve corporate image, if the persistence of the use of short-term activities to promote the words, the effect can be imagined, when the breakthrough of a critical point, the effectiveness of promotional activities will gradually appear, and later will expand the words, immeasurable.

3. The theme of the event and the temptation

The theme of the activity must grasp the relevance, at the same time should pay attention to reality and temptation, before the promotion of activities, must be clear about the activities of the theme, but also must take into account the real problems, activities to promote the activities should not be exaggerated words, should be realistic. Not only that, want to get more users attention, in the title of the intention should be clear, writing skills must be stronger, can attract readers eye, so as to conduct the next step. Secondly, we also need to grasp the temptation of the theme of the activity, the greater the temptation degree of course the effect of the better.

4. Mutual cooperation in the courtyard

The use of Sina micro-bar activities to promote, should be in the courtyard of mutual cooperation, especially the advantages of their own existence, however, many enterprises did not pay special attention to, especially the medical profession performance, the hospital in the choice of geographical location After careful consideration, has certain advantages. These advantages are often neglected by people, in the promotion of activities, should make full use of these advantages, the activity information to the maximum display to people's eyes, not only did not produce the transformation of the user, to have been transformed users can not be sloppy.

Written at the end:

Network Marketing a variety of patterns are excavated and mature use, more need marketers have forward-looking, grasp the activities of each stage of promotion is very important, and not to relax vigilance, and the use of Sina Micro Bar is only a small part of the need to pay attention to the combination of diversified models and use.

Source: Zhengzhou Network company http://www.zzwlgs.com, author: Yangqiang, reprint please specify.