How to use the quiz platform to do free marketing promotion

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

There are two types of Web site questions and answers:

One, the comprehensive class question and answer platform. It is a question and answer platform covering all walks of life. such as Baidu know, Soso ask, Sohu question and answer, Tianya question, Sina love to ask, etc.

Second, the vertical industry class question and answer platform. is a specific area related to the question and answer platform. such as 39 health questions and answers, ask questions, search room questions and answers, cradle questions and answers, zol questions, etc.

Generally in the vertical class questions and answers on the platform to answer questions or questions have permission, so we choose the comprehensive class questions and answers platform to do promotion.

Known as the well-known Baidu as an example to explain in detail.

Baidu know what can bring?

1, Baidu know a large number of users

In the majority of netizens, most people will use Baidu search engine. Whether or not to register, only through Baidu to search for information, have become Baidu know users.

2, the user accurate

General search for a product-related information users, can be used as a potential user of your product group.

3, high weight, auxiliary sem

Baidu search engine included in the rules, Baidu know the weight accounted for a high proportion. General search for a keyword, ranked on the first page will have Baidu know the page. At the same time, it can also assist us in SEM marketing.

4, Brand

Baidu know more users for ordinary users, we go to search for a problem, often more trust to know the user's answer, such as we want to know how a brand of products, we go to know the question, answer these questions are generally used by the brand products of the actual customers. Their answers will be more objective and truthful. Of course, the more negative answer to the brand's impact is very large.

5, do flow

Baidu knows the flow is the highest in Baidu products, while Baidu is currently the biggest question and answer platform.

6, Sales

Do sales cases such as weight loss net selling products. Some people want to know what weight loss products good without side effects, we can through Baidu know our products to promote out. Of course, the premise is that advertising is not so obvious.

7, Research competitors

Search for related issues, search the product name, search the brand, send your own questions, and see how quickly the competitor answers the question. Only when we know our competitors can we be victorious.

How to use Baidu know to do promotion?

Baidu know the answer to the question is divided into two categories: one is the active answer, is through Baidu to find other users to answer questions. The second is to ask themselves, is their own questions, their own answers. Of course, through different vests to complete.

Active answer

1. Find the problem. From the classification to find, the first page on the left-hand side of the problem classification, we can find out where we are more familiar with the field to answer; It is important to set attention to categories and keywords. The system will recommend the relevant issues according to our settings, saving a lot of time for us to find the problem.

2. Prepare the answer. You can sort out frequently encountered problems, develop an answer routine for each type of problem, or prepare some questions to answer the template.

3. Quantitative implementation. Can let own team to execute, or let the Wei guest carry out. Granville Guest refers to the use of their spare time to do some more on the Internet to perform tasks, and to obtain the corresponding labor remuneration of the people. The common Wei Guest platform has Pig net, Wei guest China, three dozen Kazakhstan.

Ask yourself an Answer

1. Choose long Tail words. Through the addition of geographical, gender, occupation and other related words, such as Wuhan who proposed the planning company is not bad. The second is to understand the user's thinking and understand their search habits. Ordinary users generally like to use "where there, where to sell, where can, how, how much money, the best" and other words to search for information they want to know.

2. Prepare content. Surround each long tail to prepare several kinds of questions more often, each question prepares several answers more.

3. Quantitative implementation. The implementation of their own team, the need to register a different vest, hair problems and answer questions to use a different Baidu account, IP also need to change often. Be careful to clean cookies regularly, ask questions and answers as much as possible.

Of course, the above method is actually meticulous work, we need long-term adherence, perseverance, implementation in the end, the effect is not good, the effect is not, you think there are problems in promoting the way, in fact, it may be the promotion of the mentality of the problem. Hope you can have a little harvest after reading.