How to write high quality Web site content

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How to write the content of the site, now, if still rely on the translation of foreign articles, casual false original, or to use some of the content of books to fill the site, although also can get rankings, but please remember that users have to rank. If you do not consider the user, what is the use of more content?

The content of the website should be grasped the following points:

Relevance: Many people think that search engines like original, in fact, after a large number of indexed research, a lot of original content does not have some major stations reprinted content strong, or even some forum posts are good, so many seoer very confused, original important? It's time to rethink. "To solve the user's intention, the need to return users." This is the search engine. Then actually the content of relevance to get a good ranking. Here again a question of relevance. What kind of content is relevant? for example, do you want to do a product, introduce a product related knowledge or introduce a product in the field of relevant knowledge more related?

User needs: Planning a website, should pay attention to the user needs, if it is E-commerce site, then the user search is obviously to understand the product or buy products. If it's a wiki site, it's obvious that the user wants to know what the meaning of a word is, and if it's a forum, the user is obviously involved in the discussion or looking for relevant knowledge. This is what the user needs, and you give it to him.

New content: If there is a story about your site, then you can pull a little bit of a relationship, as long as you can relate to the topic of the site news, are available, how to view the latest news?

Google News: http://news.google.com/

Baidu News: http://news.baidu.com/

How to make content popular: The above three points do well, the content should be better, then how to make their content popular? Can be included in the search engine content to the relevance of the content of the community forum SNS. Even blog Weibo, let users participate in the discussion, here to introduce a case, a webmaster wrote a strange bad post, and then sent to a webmaster forum, and then, with another account to scold this post, and then with another account to say that this post is good, so go on, this post unexpectedly became the essence of strange, this is the forum marketing. If we have high-quality content, we can send to the relevance of the site to enable users to help you create content.

It said the most important points of the site and how to make your content popular, and then we'll talk about how to write relevance content for the site

First of all, write the relevance content, you must consider what your site users need or what your site can provide users.

Take an E-commerce website for example, the site mainly sells notebooks.

Observation, the product page is mainly a few major sections to introduce the following: product-related knowledge (configuration, quotes, pictures, videos), purchase address, related products, evaluation and user feedback, so it is really good to set up, if you want to buy a notebook users, then when you search a model of the notebook, What do you want the search engine to show you? Product introduction, purchase address, user feedback, general user search products, is to get these things right? So for e-commerce sites, the value of the content of users is obviously this. Suppose you put it in a medical class, for example, the treatment of fatty liver of a drug, then for users, the real useful is not to introduce the content of fatty liver, such content, other medical sites on the above is, and real users find the content of your site, really useful is to introduce products, and user feedback content.

In fact, basically writing useful content for the site is to analyze the user to find your site is what you need, and then to see how other opponents do, if they do not analyze these things, then you pick up cheap. To find some relevant information, to get these resources, with the same, stable frequency to update the site, creating value for users.

We for the website operation, has such three steps, first is the website construction initial stage, you need to find the accurate localization, creates the content for the user, the gradual. Then is the site construction in the medium term, this time you have a certain user base, there is a certain amount of traffic, this time you need to actively participate in the promotion of their content to launch, and user interaction, and finally the site construction later, this time you do not need to promote and SEO and so on. All you need to do is to deliver quality content and interact with your site users.

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