How Web operations Define user value

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As a rookie in the Internet over four or five years, do the station may not be all of me, more like to call themselves a hobby, vaguely remember the first university graduation, their own study of the professional is not conducive to their own easy to find a comfortable job, in the displaced when the misguided into the internet world, At that time or from the network to promote the post step-by-step through the think back to the beginning is really not easy, daily posting that is a faint day surface, dizziness, backache back pain, but also worry about an accidentally was deleted and did not reach the amount of the leader deducted a piece of pay, really sad!

And now, of course, I've climbed to the management level, do not have the employees under their hands so hard-hearted outside the chain of construction, I prefer that they can do their own, and I just do a weekly plan, they do not leave my core ideas can be arbitrary to play their own ideas.

Fan Bingbing also said a word "did not want to marry the Giants, I am the Giants" I think this is like proof of the people we do the Internet, as long as their own station to do well, creative, have content, you are giants, but also worry about no user needs? China 900 million web name, there are always hundreds of thousands of tens of thousands of is your fan bar. There is also a word in the Internet "content for the king, outside the chain for the Emperor", but also to explain the importance of the content.

Today I'm talking about how Web operations define user value, first you have to determine the soul of your site, what is the soul? So below I 53 courseware net stationmaster Wu You with everybody thin say.

First, the establishment of the initial keyword selection is very important

Let's say the next digression, perhaps useful to you. 2010 to now I have done three websites, the good days are not long, at that time is want to do a personal blog, and then named after their own blog, blog content is about the internet, bidding, SEO content within, about half a year, through the Baidu and Sogou Network Alliance, and then did the Network Alliance ads, At least think of doing for half a year finally can profit, rely on DOT Network Alliance advertising maintained the site is also good. The Net Alliance advertisement did three or four month to have five hundred or six hundred dollars income, because I have been working, build the station is also in the spare time after work to do, every day to go home is to write original, and then with the online reprint some boutique articles, then girlfriend said I, every day back to get 22 points, every month to earn a inescapable block money, interesting? Here, maybe you too.

Then think of a professional news source site, but they have time to find news, release the news, and then in the background to do a collection, the effect of everyone do not say all know, insisted for six months and gave up. Space, domain name is also wasted in vain, since then has not been in control of the site.

Why I would say the beginning of the first keyword selection is very important, perhaps in your opinion, you are only a temporary rise, casually registered a domain name, made a space to think I am also webmaster, I can also self-employed, pro, not so easy! Last year I also said the survival of my two sites, in fact, we can see the clue, Site keyword selection determines the site's operational positioning. I will be a keyword to introduce, the following is a professional test keywords:

Above (Figure 1) We can also see that, from the Baidu index inside we can analyze it, from the word derived from the long tail words, correlation comparison words will be many, but also can bring accurate traffic. So good, like you said to do a professional forum, the professional name of the forum, the first-tier builder's index is around 6000, that is, about five thousand or six thousand of the IP access source, indifferent this is estimated IP, can not be counted as an accurate source. Then, the derivation of the long tail word, relevance and other words will also bring some valuable IP.

Some people may ask, how can I make money? In fact, the purpose of building a station will always have an indelible idea is to be profitable, then how to profit? The word above is your profit point, this professional video, curriculum, courseware, teaching materials, affiliation, and the candidates are your profit channel. Video you can represent other school courses for sale, generally 3:7 of the cost, of course, you are 7. You can also find the textbook Taobao dealers, generally more words can hit 30 percent, courseware is also a 10 yuan, linked you can also get a good commission, have the ability to ask a professional teacher to open a small teaching, so your value is reflected, of course, these are step by step, You may not want to eat a big fat person, see your actual ability to expand the site's profit channel.

Choose their own expertise in the field of industry to do the site, expand the keyword, in order to finally be a good operation of the site, and ultimately to achieve a profit status, this is the result. If you are as pure as I am for a hobby, then you look white.

Second, the establishment of the initial content selection is very important

The content of a website determines the quality of your site, determines the user's stay at the site often, determines the final conversion rate. If you do not know whether search engines like your site you can read a "Baidu Web search query-url Quality Assessment standards", this article on the site's page evaluation is still very valuable.

If your site is doing Baidu bid promotion, there are considerable traffic sources, then you have to do is the site content construction, the chain you can almost ignore. Below I also quote ye words "did not want to marry the Giants, I am the Giants." Yes, you are the Giants, Baidu bid you have done, you are not a big club is what, since you are a big club, then you have to pay attention to their own self-cultivation value, that is to do a meaningful station, the user visited, feel valuable, he will like you, in fact, we look at the station good stations, they are not to do their own, reproduced to others.

First-class web site to do content, second-rate Web site pseudo content, three-stream site transfer content, you are a few streams?

Third, the establishment of the station at the beginning of product selection is very important

Any site is a selling point, positioning the core keyword is to locate the core products, the product determines the key words, keyword also determines the product, this is basically a truth. Defining user value is to define the value of the product itself, the product is the user's demand, the user is the pioneer of the product. Therefore, at the beginning of the construction of the product selection is very important, this is complementary. Keyword is not selected, the product is not good, the product is not good to sell keyword selection is also an important factor. Unless you want to do brand promotion, but brand promotion also needs the core words and accurate market positioning. is a truth. Here, with the vast number of new webmaster friend said, build a station need to be cautious, the consequences are very serious.

Summary: A good site, regardless of whether it is established for a long time, in the beginning to be based on their own good industry, select the appropriate products, find the right products for the keyword, to do to meet the user content of the site. This article original: 53 Courseware net http://www.53kjw.com/reprint please keep the link, thanks cooperation!