HP CEO: Focus on the Chinese market insist on hardware

Two business units have been restructured in large numbers
recently, with more than 600 influential media from around the world, HP's global Technology Impact Summit, held in Shanghai, China, has become one of the industry's largest global IT summits in China so far. During the summit, Hewlett-Packard dozens of features a powerful, stylish print and personal computer products in the global start, and exhibited more than 80 new products and solutions. This is HP's first global launch in China, and the new HP printing and information Products group's first official appearance on the global scale.

The new CEO of HP, Whitman, who has taken office 8 months ago, went to the General Assembly to explain HP's future global strategy and positioning, saying that HP would stick to being a hardware company and not be a pure software company. She also highlighted HP's focus on the Chinese market and its input.

consolidates two business groups into a high-profile

at the day's press conference, Whitman, in front of more than 700 media around the world, expressed a passionate hug to Tode Bladley Todd Bradley, president of HP Global Executive vice president and print and information products Group, and the attention and expectation of the new business group, which Todd represented, which was recently merged.

This March 21, HP merged the original IPG (print and imaging) and PSG (personal computer business) into the HP printing and information products group. Whitman said that HP will merge the printing and PC business, unify the product line, increase interconnection between products, the integration of the two departments will give HP more competitiveness, "HP in the hardware has unparalleled leadership, the future will be dedicated to the hardware level of continuous investment."

"This will allow customers, partners to enjoy more convenient conditions, the user experience can be further enhanced in the service to further the formation of synergies." In fact, after merging the two departments, there is more interconnection between the product lines. Integrate PC and printer together, I believe this is the trend of the future. "

Whitman stressed," we will insist on being a manufacturer of hardware, we are proud and proud of it. " Our line of business is very long, including PC printing, service, software, overall solution, and so on. But for us, each of our lines of business has the unique charm and characteristics of each line of business, we will not be the other way. "

The largest starting lineup highlights hardware commitment

" insisting on hardware companies, "which means Whitman's overhaul of her predecessor's" transition to software "strategy. The latter's strategy is the reason for HP's outgoing PC split, and it is the trigger for the ouster of Apotheker.

Future HP willPC and printer devices are fully invested. "said Whitman. At the summit, Hewlett-Packard unveiled a wide range of 80 new products and solutions including ultra-polar, lightweight laptops, all-in-one desktops, printers, and commercial solutions. Such a large display lineup has also set the record for the industry.

Ultra-Envy series become the protagonist of the new product. "Ultra-extreme will become the future of the mainstream PC market products." HP sees this. "said an executive at HP's print and product information Group.

In addition, several printers and commercial solutions are also highlighted. Hewlett-Packard stressed that whether it is suitable for large enterprises of laser printer products, or to promote cost-effective, suitable for the family and small and medium-sized inkjet printers, will be the focus of the future.

Full commitment to the Chinese market

Whitman once again stressed the importance of the Chinese market and pledged to continue to devote fully. And the first time in China to hold the Global conference of the highest standards, but also from a side to show HP's focus on the Chinese market and expectations.

China has overtaken the US as the world's largest IT market. According to Gartner, a market-research firm, PC sales in China rose 8.4% per cent last year, well above the 0.5% global increase. Specifically in the case of HP, the Chinese market has undoubtedly become the main source of growth for the company's PC and print equipment sales. Dion Weisler, Hewlett-Packard's global vice-president, said at the summit that in 2011 HP's PPS Operating income reached $65 billion trillion, selling 200 million computers and printing equipment.

However, as the largest supplier of the current global PC market, HP still has serious challenges and great development space in China. HP's market share was about 5% in 2011, compared with Lenovo's 31% per cent share in China's PC market. In the face of the grim situation in the Chinese market, Whitman stressed that China is a very large market, the PC market is very good, growth opportunities in all markets and industries exist. From the countryside, the western part of China to the market in these big cities in Shanghai and Beijing.

The concept of ' China, China ' that we have put forward and implemented is actually a very useful approach. We have opened a research and development center in Shanghai, China, which is aimed at China, which can provide PC research and development for China. "She believes that success in China requires investment, including in personnel, research and development centers and manufacturing centers." She is committed to the commitment that these inputs will be "100%" and "full of Love".