HTC Chen Jinhong: Dopod will have longer-term planning

Liu Fangyuan "Dopod to appoint new principals in the future, there will be more long-term planning."　　"October 28, HTC China's head, the former CEO of Chen Jinhong, said in an interview with reporters. On July 26 this year, HTC CEO and general manager Peter Chou officially announced their foray into the mainland market and launched a High-profile HTC brand.　　Prior to that, HTC's handsets were used by HTC brands Overseas, while in mainland China they were specifically "Dopod" brand names. After HTC enters the mainland, the Dopod of the subsidiary brand will become the focus of people's attention. Reporters noted that the original Chen Jinhong CEO of the post in recent days quietly changed to HTC China's head of the region.　　According to Chen, the Wanda brand will not disappear, as for the dual brand division of labor issues over time there will be official news outside the public. Chen Jinhong said HTC will continue its previous Dopod experience in the mainland, such as product strategy, operator partnerships, and channels and services. "Dopod has set up 1500 sales outlets, including 150 experience shops," said the company.　　"These can be directly used by HTC and plan to expand the experience shop to 300," Chen Jinhong said. October 28, HTC also united China Telecom in the mainland market launched the first CDMA mobile phone. Chen Jinhong that although HTC had not been directly in the mainland to promote marketing, but according to the previous survey, Chinese consumers on the HTC brand still have a higher degree of awareness.