Huawei mobile phones sign up for Spanish league games users can receive latest video via app

Tencent Technology Guoxiaofeng November 21 reported today, Huawei Mobile phone and the Spanish Football League (LFP, hereinafter referred to as "La Liga") in Beijing, held a cooperation signing ceremony. This is after the sponsorship of the German Dortmund football team, AC Milan football team and many other football projects, Huawei once again with the world's leading football league set up another platform to communicate with consumers. According to the agreement, in the 2013 to 2014 season, Huawei will become Spain's global technical partner, Huawei will be entitled to use the Spanish players collective portraits, trademarks, logos, mascots and other unique symbols. At the same time, Huawei can also be installed in the world's mobile phones in the Spanish official app, through the application, consumers can receive the latest Spanish games live broadcast message. According to the introduction, the Spanish in the sale of some of Huawei mobile phones have pre-installed the software. Liujiang, vice president of Huawei Terminals, said that Huawei's sponsorship of La Liga was a brand concept that showed Huawei's consumer-centric, striving for excellence, challenging and fulfilling its dreams. It is understood that Huawei will rely on the technical advantages and global influence, through the mobile phone platform, digital media, combined with the market rhythm of products, in a global range of integrated marketing activities, the Spanish football's top sports to bring more consumers. As with the official La Liga app, fans will be able to watch the Spanish games more conveniently, and consumers can also visit Spain to experience the culture and atmosphere of a pure Hispanic football by attending the Huawei summer camp. Since 2013, Huawei has carried out a series of football sponsorship activities around the world, including the Italian AC Milan football team, the German Dortmund football team and so on, and has received wide attention from global consumers. Huawei smartphone shipments ranked third in the third quarter of 2013, according to new data from IDC and SA.