Huawei shares speed up the pace of Internet cultural industry layout

January 19 Night Notice said, Huawei shares wholly-owned subsidiary of Huawei Hong Kong Cultural Development Limited to HK $29.23 million, by the China Digital Interactive Technology Group Co., Ltd. 750000 common shares, after the transfer of equity, Huawei Hong Kong will hold a number of interactive 5% equity.

Huawei shares this investment, seeking in the TV games, online education and other living room entertainment industry development, means that Huawei shares accelerated in the Internet culture industry, the interconnection of the pace of distribution.

Enter the video game entertainment platform

It is reported that China Digital Interactive Technology Group Co., Ltd. is a company engaged in interactive TV content, application and operation of the entire process solution solutions, is China's first foray into the field of one of the enterprises. In the context of the industrial transformation of triple-net integration, digital interaction currently covers iptv/Interactive TV, OTT TV and other intelligent terminals, forming interactive games, online education, system services and advertising four business sectors. In the future, through a variety of financing means and financing methods to accelerate the formation of the company's products and services in China's television internet industry market share and coverage. Build the company into a leading provider of TV Internet content, applications and services in China, maintaining its position as the first camp in the Chinese industry market.

It is understood that China Digital Interactive Technology Group Co., Ltd. performance contributions to its wholly owned subsidiaries in the mainland Shenzhen World Network Technology Co., Ltd., Shenzhen World Network Technology Co., Ltd. is a national High-tech enterprises and double soft certification enterprises. Its profit model is: With the broadcasting System, telecom, Unicom and other TV set-top box service providers, TV set-top box service providers to provide gaming platform, the company is responsible for video games, educational videos, ads in games, such as the development and operation, users through cable TV bills, Alipay, micro-credit payments, telecommunications operators and other payment channels to pay , the company and TV set-top box service providers are divided in a certain proportion.

The company said that through the investment, the company will seek in the video games, online education and other living room entertainment industry development, means to speed up the Internet culture industry, the interconnection of the pace of the distribution.

Continue to expand the industry chain after the field of hand tour
It is reported that recently Huawei shares has been in the cultural industry chain of expansion and integration, first acquired Shenzhen first Wave Network Technology Co., Ltd., to create a well-known IP operating platform. July 26, 2014, the company intends to acquire domestic well-known hand-travel development and operators Shenzhen first Wave Network Technology Co., Ltd., after the SFC approved on December 30, 2014 to complete the transfer of assets, Huawei shares to the formal first wave into the under. The first wave focused on research and development and the implementation of the network based on IP adaptation of the game type, has created a "rough", "the Tang Gate World", "peerless Tianfu" and other successful products, to explore the unique network of literature and games combined with the entertainment development model. August 25, 2014, the company set up a holding subsidiary Shenzhen Wenhua Cultural Development Co., Ltd., through the in-depth mining of high-quality IP resources, so as to form the IP resources as the core of the Multiplex integrated entertainment experience business model.

The company said that Huawei shares or will take the first wave as the starting point, to play the IP advantage of both sides, research and development advantages, customer group advantages, to carry out well-known IP industry-wide chain of cooperation, will be well-known IP play animation film and television, network games, peripheral derivative products, through a variety of ways to deepen IP influence, expand user groups, Deepen the company's influence in the cultural industry, realize the maximization of IP value. and Mandarin dream location in the IP-related derivatives trading, will be playing a very autonomous, entertaining, open and contagious large-scale IP derivatives comprehensive trading platform to form a deep user, widely recognized cultural symbols.

At the same time, the company uses super raise capital investment Shenzhen Thumb Play Technology Co., Ltd. Thumb play dedicated to the distribution of hand tour and agency operations, its thumb Game center, is responsible for authorized agent game operation, improvement, advertising, channel laying and marketing integration operation. Also on November 6, 2014, Huawei shares investment Shenzhen Cheng Yijun Media Co., Ltd., won its 10% equity. Cheng Yijun main business for mobile internet advertising operations, application store development and operation. Huawei shares through a stake in Cheng Yijun Hing, expanding the end-user acquisition capabilities for its development of cultural products to provide a wider user base.