Huawei's global business philosophy

Tencent Technology Guo Xiaofeng May 16 report

Huayun Kun, vice chairman and chief ceo of Huawei, said at a theme forum of the APEC business and industry forum held in Qingdao today that in today's business environment, capital, supplies, Talents and knowledge are easily mobile around the world and information technology is highly developed, making the concepts of "globalized companies" and "localized companies," which were often separated, becoming more and more unified.

From the speech we can see that Huawei's business practice is to combine "globalization" and "localization" to integrate the best resources in the world, create a global value chain and help create local value for global development.

Huawei believes that any global company must pay attention to the localization needs of different markets and provide correspondingly differentiated products and services in order to extend global success to the local market. On the other hand, in this era of highly economic globalization and the highly developed use of information technology, especially in the Internet, localized culture, products and services tend to be promoted to the world in much shorter time than before, The localization company has the potential of globalization.

Two years ago, "Jiangnan style" swept the world's most notable is not only millions of people around the world will sing the song they actually do not understand the song, but the song from the birth in South Korea reached 1 billion worldwide The visit took only a short period of 5 months. ZARA 10 years ago, or a Spanish unknown brand, but today it has become a symbol of global fashion. All of these illustrate the charisma of globalization.

For localization, Hu pointed out that localization does not mean just hiring locally, paying taxes locally and providing products tailored to local needs. The higher level of localization should be through the division of labor with local outstanding enterprises to integrate their innovative capabilities into Huawei's global value chain and to promote local innovation to the world through this value chain so that local creation can truly play Out of global value.

As for globalization, he emphasized that globalization not only means globalization of operations and globalization of investment, but also requires the establishment of a new business philosophy. The idea is to think of the global market as a single market, like building a global value chain in a single market and integrating the best of global resources into the value chain, making it possible to create value on every single node It is shared around the world.

According to Tencent Technology, Huawei has set up more than a dozen different institutes and many specialized competence centers in places that have high-quality resources around the world. Through these institutes and capacity centers, it cooperates with hundreds of partners. In fact, Huawei Is building its global value chain into a global innovation platform through which global customers can share innovations from different parts of the world in the shortest time possible.

At present, Huawei has established 16 research institutes, 28 joint innovation centers and over 40 specialized competence centers in places with high quality resources around the world.

Huawei cooperates with a large number of outstanding companies in different countries around the world. Huawei is highly integrated with products from all over the world for its capabilities from global partners. Huawei's business development in the world at the same time, the business partners have also been benign. As a global corporate citizen, the win-win situation of Huawei and its local partners worldwide is Huawei's unique value.

Behind these practices, more important is the open business philosophy. In particular, the concepts of "globalization" and "localization" should be highly consistent in the business practices of enterprises.