Hunan, Hubei, Anhui Radio and television want to invest 2.5 billion yuan to do TV box

The transformation of Xiang-e situation in listed catering enterprises is finally clear. July 28 evening, the announcement of the Hunan and Hubei, Anhui Radio and Television Information Network Co., Ltd. (hereinafter referred to as Angung Network) will be the family of intelligent cable terminal in Anhui Province to the exclusive investment of Xiang-e love, the two sides common operation and management. The initial estimate of Xiang-e sentiment is about 1.5 billion yuan to 2.5 billion RMB.

Mengkai: Creating a market where no one is competing

According to the announcement of Xiang-e situation, both sides agreed that in the end of 2016, Angung Network will provide free of charge to the 5 million users of the new terminal, and is responsible for the completion of the new terminal to replace free Angung network 5 million users of the cable TV set-top box work.

The announcement said that the free family intelligent cable TV cloud end-user will cover more than 5 million TVs, more than 2000多万部 mobile phones, more than 5 million PCs and pad users.

The announcement shows that the project cooperation business for the project new terminal generated additional business, specifically for the Internet traffic distribution (built-in intelligent routing), precision push advertising, online shopping investment, smart home services, Internet videophone and so on.

Mengkai, chairman of the Hunan-Hubei province, said in a media conference yesterday that Anhui Radio and television had completed a two-way transformation of the Canton power grid. "For the transformation of Xiang-e situation, we have innovative technology and innovative thinking, to create a market where no one is currently competing." "Mengkai said," In addition to the north of the wider, we will enter the rest of the country. ”

For future cooperation of the profit model, Mengkai explained, "' Cloud Terminal ' profit model has a lot of, (including) fee-for-account, network traffic distribution, other box products, such as access to commission and so on." "Then, the millet, the number of these boxes plus their routers, can not compare with us." "Mengkai said.

It is understood that in terms of content, Xiang E love will do video search, but also invested in a number of film and television drama business. In addition, Anhui radio and TV will also provide radio and television content.

Yesterday, has been suspended for several days after the Xiang-e sentiment after a word trading, quote 6.13 Yuan, sealed up 10.05%.

Cash flow tense pledge stake again

According to Mengkai yesterday, the new set-top box terminal was issued by Xiang-e situation in the cost of 300 yuan-500 yuan, according to the change of terminal cost, Xiang e sentiment plan invested in 1.5 billion to 2.5 billion yuan.

July 24, Mengkai control of the oblast Xiang-e sentiment investment Holdings Limited and CITIC Securities Co., Ltd. signed the "Stock pledge repurchase transaction agreement", which holds 2.5% of the company's total share capital of 20 million shares pledged to Citic Securities Company Limited, for a period of 1 years of stock pledge repurchase transactions.

The relationship between Xiang and E has already started in early 2011, and the first cooperation object is China Investment Guarantee Co., Ltd.

In addition, the Xiang-e situation and Beijing Zhongke Information Technology Co., Ltd., Beijing Zhongke Tianji Technology Co., Ltd. signed a letter of intent, to cash capital of 50 million yuan to the days of science and technology investment, after the company to hold the equity ratio of the days of science and technology of 45%.

Expert opinion

"The key to the transformation of Xiang-e situation is thought"

2013, the biggest loss in the history of Xiang-e situation, the performance fell 788.86% Year-on-year, thus starting the road of transformation. Since the second half of 2013, Xiang E frequent "cross-border" acquisition of several environmental companies, and then invested two of film and television companies, this year has been exerting new media data, the transformation of the logic of Xiang-e sentiment to make investors big call to understand.

Three Network Fusion professional website Fusion Network editor Wu Chunyong said, Xiang-e sentiment at present in the radio and television industry to expand the pace of the direction is right. Xiang-e situation has the capital strength and the ability of capital market operation to make up the problem of the financial level of the radio and television industry, which is to bridge the short plate in a long board, and is conducive to the development of the radio and television industry in the short term.

But Wu Chunyong that the specific development prospect is still subject to the knowledge background and management ideas of the management team of Xiang-e sentiment itself, "Xiang-e sentiment to do catering origin, middle and high level basic or catering enterprise management team, they for the three network fusion radio and television network are followed halfway, are not in the industry, therefore, The key to the future development of Xiang-e-Dian network lies in the ideas of these management teams. Whether the future can achieve the current expectations of the Xiang-e situation also have to play a question mark. ”