Hundred cent Software: talking about own undertaking, how completes the product the brand marketing

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Once read a diary called "rich why rich? Why poor?"

1, the rich love entrepreneurship, the poor love to work.

2, the rich have a sense of investment;

3, the rich look at the trend to do things, the poor see results.

4. The rich do things vigorously; the poor are indecisive.

5, the rich have a broad mind, the poor are narrow-minded.

6. The rich know that only pay is rewarded;

7.

The first content of the article simple and clear description of the difference between the poor and the rich, and it is the first content guide me to embark on the road to entrepreneurship in the future.

Because small family conditions are not very superior, so has been the dream is to grow up to be a rich person, especially in the article "The Rich Love entrepreneurship, the poor love to work" This sentence, let me have a subtle thinking of entrepreneurship, then I realized that, like I have no background, it does not matter, family conditions and general people, It will be difficult to realize your dream in the ordinary way, only by starting a business can you realize your dream.

But the concept of "entrepreneurship" is a misunderstanding for me in college, at that time just want to rely on their own good technology, earn some pocket money, not to waste time, from the idea of making money from the moment, I began in the internet this vast expanse of the sky struggling to find a lucrative project.

Like other people, I have done webmaster, played traffic, every day in the A5 Webmaster network to learn Network marketing knowledge, learning to obtain flow of methods, learning SEO, analysis data, apply for advertising alliances, have to earn the joy of advertising time, there are sites by K when the sadness.

Then I tried a lot of projects to help others develop programs, advertising cheating, the use of rogue plug-ins to lock the flow, using the station group drainage, although all have been harvested, but I think these are not what I want, although through these projects can have a considerable income, but these projects are not long-term development, not to be bigger, stronger, And my goal is to do a brand of their own products, rely on their active thinking, marketing experience, decision-making ability, it will be promoted to the Internet every one needs it.

Although there are ideas, but has been lack of opportunity, until 2009 after graduating from university, a chance to let me contact the mass software, QQ, want to always receive other people's ads, although I hate these ads, but I found that a lot of ads are their own attention, and go back to click to see, So I guess they must have collected my contact form through the internet, mass advertising through mass software, so I have to build a mass of their own software idea, after careful consideration, our brand "Hundred Cent series Software" was born, in order to create a high success rate of mass software, We name the software as a hundred-percent series, meaning that the success rate of software delivery can reach 100%.

In the beginning we positioned two software, hundred percent QQ mass software, hundred percent Ali Wang Wang bulk software, because Tencent QQ, Ali these two instant communication tools is the most mainstream chat tools, through QQ can be targeted at the public marketing, through QQ friends, QQ Group, QQ Group members, QQ stranger to marketing, advertising effect is very direct. Through the Ali Taobao sellers, Taobao buyers to sell, you can directly improve the order turnover rate, is a convenient operation, Low-cost marketing methods.

The brand name of the software is set down, next is the software development work, these two software development cycle I locate in three months, by me carries on the function design, the frame constructs, among them two partners develops. After a long wait, 3 months after the successful launch of the software. After the software is online, we are full of confidence, after all, the product aspect, we design is not inferior than the peer, the price we have the spirit of small profits but quick turnover attitude, promotion, we have a wealth of network promotion experience, capital, we have to do projects have accumulated a wealth, enough to support the next 3 years of spending.

It seems logical, the inevitable success of things, but fell a fiasco, the 1th month, a small number of consultation, turnover is less pitiful.

Success is not accidental, failure is not inevitable, since we fail must have the cause of failure, I summed up, the main reason for failure is the lack of operational experience, excessive confidence in themselves, ambitious. We are now doing is the product, different from the previous grassroots projects, do products to make brand, no brand, it is difficult to be concerned about, recognized. How to quickly form a brand? I think the first product quality to pass, software user experience is better, operation to be easy to understand, simple and clear, followed by the need for a good after-sales service, as long as the user satisfaction with our services, we may buy more products, more friends introduced, only enough users to support us, Our products will form a good reputation.

Based on the lessons of last failure, we started the next round of marketing, this time we did not rush, but steady, every deal a user we will heart service, and strive to do so that every user satisfaction, in the network marketing, we have tried Baidu bidding, CPC ads, video advertising, group buying activities and other means, In particular, to participate in group buying methods, whether in sales, or brand effect, have played a great role, and I am also very grateful to the network with such a long time of cooperation, so that we in the network marketing on the road.

I will introduce the following, we are how to use group buying network for marketing, remember the beginning of 2009, group buying network began to sweep China River North and south, because participate in group buying activities will save a lot of money, so whether it is catering, entertainment, or shopping everyone likes to go to buy nets, after the group To stationmaster the main group buying net also began to appear successively, the fame is more loud when belong to a group net, I think since oneself do Internet product, must make use of good buy net this platform. By the introduction of friends, we and a group of Nets (http://www.etuan.com) reached a preliminary cooperation, we provide products, they have a slightly lower discount price in their own platform for sale, the original price of 128 Yuan hundred hundred QQ mass software, in a group of nets to 98 yuan sales, We were also holding a try attitude, if the sale of good, for everyone's benefit, if the sale of the bad, we also have no negative impact. So group buy QQ Mass this activity officially online. Group buying activities on the line, very smooth, in a short period of one week, there are more than 100 orders, these 100 orders not only bring us a wealth, but we have trained some loyal users, these loyal users will be our most valuable wealth for our future brand marketing has laid a solid foundation.

After the group buying activity, we took part in the group buying activities, a group of nets for us to bring a different surprise, until the 2012 after a group of Nets launched the mall, our company's several products, including mass mailing, no group of members to extract QQ group member software, these software are the first time settled in a group of network mall, Through a large network of this powerful medium, our products have been small well-known, OEM agents even developed 10 of several.

In the future development of the road, we should continue to innovate, the development of new products at the same time, maintain good old products, the development of new users at the same time, retain the old users, so that the "hundred software" this brand bigger and stronger.