Hundreds of enterprises settled in corn Network food additive electric business platform to take shape

Silicon Valley Network News recently, reporters from the corn network learned from the Web site This January this year, has hundreds of food additives and ingredients industry well-known brands have joined the Corn Network platform. Ying Xuan, northeast Pharmaceutical, Fu Fung, Weng Wang, Bao-Bao-life, such as 500 brands have reached a strategic cooperation with the Corn Network, will jointly promote food additives and ingredients e-commerce development. With its leading edge in the field, corn network will continue to converge more well-known brands in the industry, the Nuggets food additives and ingredients of the national market.

The industry enters the network development stage, the food additive electric business platform take shape

For a long time, due to the downstream production of food additives and ingredients products demand large and long-distance transport, distributors and direct stores in the localization of goods, distribution and unique advantages, few customers online direct purchase. Over the past decade, distributors and direct stores as the mainstream channel of the industry has become a modern food industry chain can not be bypassed.

Food additive industry after years of rapid growth, market competition is very fierce, industry concentration is getting higher, this industry many enterprises are facing unprecedented sales and profit pressure. With the rapid development of e-commerce in China, some enterprises began to seek to expand the channels of electricity, hoping to open up a new channel through the electric business to avoid the traditional marketing field of fierce competition. According to statistics, the current China's various food additive production enterprises have about 3,000, of which about 13% of the enterprises have been involved in the electric business, the practice is basically the use of Third-party platform to expand the electricity business channels, most of the integrated class of electric business platform or industry website to publish information or open shops. Because the comprehensive class of electric and information web site has been unable to meet the increasing demand of these enterprises, in the knowledge of the corn network, these enterprises have to call and corn network cooperation, now has more than 500 enterprises successfully settled corn network.

It is understood that corn network is China's first food additives and ingredients professional electric platform, product category covers sweeteners, acidity regulators, preservatives, antioxidants, such as 23 major categories of food additives, 31 major types of food ingredients, to provide 300 brands of nearly thousand kinds of high-quality goods, of which more than 80% of the goods directly from the manufacturer. With a strong national procurement and supply chain advantages, corn network will develop into the most domestic brands, Word-of-mouth best, partners the widest food additives and ingredients of professional electrical business.

"0 threshold" settled, make enterprise "0 burden" carry out electronic commerce

Today, the cost of marketing advertising and channel development has become the most uncontrollable factor in product sales. In newspapers, magazines and other print media to obtain the cost of each message to reach more than 1000 yuan; put on the television advertisement, each information cost reaches about 5000 yuan, attends an exhibition, each card's cost is as high as 3000 yuan, through the electric business platform does the marketing promotion, each piece of information cost 200 yuan; And now through the corn Network to do precision marketing, each information cost of 0 yuan. Now corn Network launched the "Six-year free policy" to reduce the business of all costs, including the entry fee, shop service fees, promotional fees, etc., can help enterprises "0 burden" to carry out e-commerce, enterprises in the modern E-commerce competition to grasp the opportunity to stand out in the market competition, to win the magic weapon

At the same time, corn network launched the "Results-oriented" group buying business has also achieved good results. Corn Network in the industry take the lead in "according to the results of sales pay" group purchase mode, not only for the enterprise free of charge for testing whether the product is suitable for online sales, but also greatly eliminate the enterprise platform security concerns. From products, prices, promotion to online transactions, corn to help companies quickly open the online sales of products, greatly promoting the growth of sales. Corn NET buys star product "Baoyu New Orleans pickled material", in the corn net purchase in March sales ranked first, the highest daily orders amounted to hundreds, creating a 3 million sales performance, compared to the previous, achieved 50% of the growth, Baoyu manufacturers on line sales performance is very satisfied, and said that will increase the online investment , and continue to cooperate with corn network.

In essence, corn Network "0 threshold entry" and "pay according to the results of sales" of the group purchase mode will help enterprises with the least input to the fastest speed to understand the electric business model and master this model, for the enterprise to build a complete results-oriented electrical sales channels.

E-commerce advantages are obvious, helping the industry to develop steadily

Through cooperation with the manufacturer to sell directly to downstream enterprise customers this model, can reduce the intermediate marketing link, the realization of homogeneous products are offline traditional sales 60 percent-70 percent breakthrough. Low price and convenient service will attract a large number of buyers gathered to the corn online, thereby promoting more upstream enterprises and ancillary services enterprises settled in, and eventually formed a set of information interchange, commodity trading, logistics and distribution, financing support, such as multi-function as one of the professional electric business platform.

Corn Network will use the Internet technology and its powerful database, to help enterprises quickly establish e-commerce sales channels, and provide the entire operation of the service, enterprises only need to do "delivery, collection" can easily cut into the mainstream e-commerce market.