"Hurried that year" into the movie box office Black Horse, Faye Wong a song into the protagonist

Faye Wong's film "The Hurried Year" theme song

These days, Faye Wong sang the film "hurried that year" the same theme song once on the line, and constantly brush high data. In addition, popular singer Wu Yifan for the new film, "There is a place only we know" the creation and singing of "a place" after the public November 6, set a 50-minute trial record of millions.

Faye Wong just sang the theme song and became the protagonist of the Conference.

Many fans or fans have found that the theme song of the film has been particularly eye-catching in the recent year. For example, "Hackberry" singing "Ordinary Road" for many literary and artistic youth favorite, chopsticks Brothers for their film "Old boy's Dragon over the river" of the theme song "Small Apple" is red all over the streets ...

Theme song This marketing method is the film market has just developed a new way, one is to rely on the power of idols to spread, and the other is by the Divine Comedy of the brainwashing ability to spread. and a high sung degree theme song, for the movie box office, the powerful.

Data statistics: 57 hours, played 10 million times

According to statistics, Faye Wong for "hurried that year" singing the same name theme music mv in a short period of less than 3 days will hit a number of play records: 3 hours broken 1 million, 5 hours broke 2 million, 8 hours broke 4 million, 21 hours broke 6 million, 48 hours broke 8 million, in the 57th Hour, the volume officially exceeded 10 million times, Set a unique new record, which also marks the official film material marketing into the "tens" era.

More "terrible" is that netizens are hot to forget, Faye Wong's great influence also attracted a large number of stars to join, Carina Lau, Tong, Gao, Guan Yue, Chen Xiao, Odawara and other celebrities also pick up the bar praise, MV Main Weibo current forwarding volume has exceeded 200,000, the topic "For everyone in a hurry that year" Reading volume is reaching an astonishing 310 million!

These figures make the square face laugh, what marketing means to compare with this transmission speed? Reporter 7th also from a number of pre-sale platform to learn, because the theme of the heat also led to the film's expectations, will be released on December 12, "hurried that year" pre-sale ticket has surpassed all other lunar festival blockbuster, won the first place in the pre-sale list.

Fan Voice: must Chang see a movie

Like Faye Wong Such excelled music for many years the singer fan appeal is not surprising, such as Wu Yifan such a new generation of power can not be underestimated. He only sang the theme song when he was in "little age 3" and let the crowd see his influence. Xu's new film "There is only one place we Know" was originally starring Wu Yifan, and now he works hard to create and sing the theme song. At present, he has posted more than 500,000 of the total number of this song on Weibo. Wu Yifan fans said: "Before the fans afraid of the cancellation of the impact of the development of Wu Yifan, now it seems that he has dealt with, so hard for a film, we fans will certainly see." "Fans said:" Although the film next Valentine's Day, but we have long wanted to chang. ”

Data statistics: Low cost, crazy volume 150 million yuan box office

This June, "Chopsticks brothers" launched a spoof song "Little Apple" mv. Along with "You are my small apple, how to love you are not too much" this cycle of brainwashing songs, quickly swept the entire internet, boarded all kinds of rankings of the top. Soon, the square dance of the roadside also added this Divine Comedy. As the "Chopsticks Brothers" Xiao directed the film "Old boy's Dragon over the river" theme song, "Little Apple" not only for the film side of the province to save a lot of publicity fees, but also to improve the expectations of netizens. From July 10 to July 17, this is not a big star to join, only by the "Chopsticks Brothers" starring in the Low-cost film, Crazy roll box office 150 million yuan, become the black Horse of this year's box office, but also become a new film marketing case.

Fan voice: Because of the song to know the film

Big Zhang Wei has always been a prolific Divine Comedy king, after 2014 years of the Divine Comedy "double Son" and the new album "Nian Eve", recently, he for the film "My Early Girlfriend" to create and sing the theme song "Hu Yuhu", to the sudden turn of the trend to become this year's comedy world of popularity. "My downstairs aunt Jump Square dance recently changed a new song, I listen to what Hu Yuhu, a look at the original is" my early more Girlfriend "theme song. "Some fans said they would go to the cinema to see the film:" I was not very clear about the film, and later found that the song was Zhou Xun, and I would like to see. ”