I do the network promotion uses the data Analysis tool to recommend greatly

This article long ago wanted to write, before the home played 10 days, people play lazy, has been dragged not write out. Today finally adjusted the mood, ready to write well, but also to find their own job status.

I have done more than 3 years of network promotion, data analysis has played a very large role. Able to do data analysis, but also based on some good data analysis tools, with the help of today to share with you some of the commonly used data analysis tools. Mainly is the website traffic data and the website SEO data These two aspects analysis tool.

One: Website traffic source data analysis tool

Analysis of the Web site traffic sources of data analysis tools, I mainly used two kinds. One is now the largest market coverage of the 51LA statistics, one is the latest CNZZ business statistics. In fact, now free online traffic statistics basic functions are similar, here I will say 51LA and CNZZ business statistics I like some of the highlights.

Figure 1:51la Single Site history routing query function

Through this function, I can know a certain flow source, the flow of the last 1 months, let me better grasp the flow trend of every promotion channel.

Figure 2:cnzz Business Statistics user viewpoint flow analysis function

Through this function, you can analyze the site of any page users click, such as 1W people into your home page, can be analyzed to this 1W people click on the first page of which columns, which articles. To analyze the user's click Habits to improve the site's products. This to the product manager to improve the product entrance, the personal webmaster improve the Affiliate ads have a great help. CNZZ's free trial address for Business statistics: http://wss.cnzz.com/

Second: Search engine included, reverse link, PR value, website ranking comprehensive query tool

The above several functions are to judge a website quality standard, a website can be indexed by a lot of search engine, have very many backlinks, have the relatively high PR value and the website rank, can reflect the quality of this website side. These features in the ADMIN5 Chinaz Webmaster tool column can also be found, where I recommend a one-time comprehensive query tool.

Figure 3: Comprehensive query for indicators

Figure 3 You can find that through this site query can find the site of each search engine of the collection and reverse link. You can also find Googlepr and SOGOUPR values. Alexa rankings and Chinese website rankings are also checked out at once. In addition to the site's recent collection of Baidu, Baidu snapshot date, the number of links to export the site and so on. Once the site many important quality indicators are checked out. So everyone wants to know their website and the basis of the quality of cooperation site, you can use this tool at a glance.

Three: Links Check tool

This function is my favorite, because of my SEO work to help very large, powerful improve the efficiency of the work. Before because do SEO, do a lot of friendship links. But can not spend time a day to check whether the other party is still hanging our links, whether the other party is suddenly Baidu K, the other side has the key words according to our request, or the PR update of the cooperation site does not meet our link standards. Since the discovery of this tool, these problems have been solved, no longer need to spend time on a human to check, only through this tool, enter the URL press the ENTER key to all the finished.

Figure 4: Check the link status of your blog through this tool

You can see by the above picture, I link the website each other's Baidu collects the situation, the other side of the PR value, the other side of the page is hanging my link, what is hanging the key words, is in the other side of the chain of the first few positions, the other side of the recent Baidu snapshot date is how much, these are the exchange of links to measure the effectiveness of SEO standards. With this tool, exchange more links are not afraid of no time to check. I now check once a week, found that there are no tips to hang my site, go to the actual inspection, confirm that the other side removed, my side will be accordingly removed. The website address:

Http://indexed.linkhelper.cn/?weburl=www.muchangqing.com

Four: analysis Baidu keyword SEO tools

Since Baidu banned the relevant word query function, stationmaster people want to find a hot keyword under more keywords more difficult than before, but also have a one to check each word Baidu index how many, whether it is worth to go to SEO. When I first optimized a website, it was also a collection of 200 related words about the content of the site, another one to check Baidu Index, in the early analysis of the data cost me a lot of time, but since there is this tool, these are no longer a problem, I want to do how many Web site content keyword analysis is no problem. With this tool, I can find all the relevant words under a hot word, and also get the Baidu index of each keyword. If not, use their own Baidu index account to add continuous observation.

Figure 5: Popular word "Belle" Related keywords Baidu index situation

Through Figure 5 You can see, I entered the keyword "beauty" Through this tool, I got some popular words related to the beauty of Baidu index. Suppose I'm going to do beauty picture station SEO, I know in addition to the main word "beauty" and what words have a relatively large amount of search, it is worth me to do SEO.

Today's data analysis tools to share on this, afraid to write too much too long people do not have the patience to read. I did not make a detailed introduction to the data sharing tools above, only to mention the place I like more. For example, 51LA and CNZZ business statistics have a lot of advantages, such as CNZZ's business statistics and traffic warning features such as the characteristics of other traffic statistics site does not. And I finally mentioned that the SEO tool, there are a lot of practical functions, such as one of the "Baidu competitor analysis" can analyze a keyword TOP30 site seo basis, so better to understand the competitor. Why other people's websites can be ranked in front of their own site, or in the back of their own site.

Mouchangqing (mcq0544) Stay

2008-9-15 23:01

This article starting address: http://www.muchangqing.com (reprint please keep)