I don't know what these are. Network Marketing

Source: Internet
Author: User

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The role of network marketing by more and more enterprises recognized, before many companies in the first response to Network marketing is: The network is false, all the people. Now before the stubborn think that network marketing has no role in the enterprise also began to slowly change the understanding, one of the important factors is that many friends around the Internet, and received good results. The businessman is the profit, the network marketing if can help them to expand the business, earns the money, they are very willing to pay.

So, how to do a good job of network marketing? Many enterprises have said that very confused, today I would like to talk about some of their own views.

1. The relocation of enterprise network Marketing

Many enterprises use the traditional channels and marketing methods in the early years is a very good effect, but in recent years the development of the network, so that traditional enterprises more and more feel the Jiangshan. This requires our enterprises to go out again, to the Internet to reposition, positioning products, to analyze their strengths and weaknesses, analysis of the opponents of E-commerce has done what efforts to develop their own network marketing plan. About positioning this is believed to have a mature traditional experience of the enterprise is not difficult, network marketing has only changed the trading platform, from the line to the line, but the fundamental marketing concept has not changed, your business positioning is still not the essence of change.

2. Construction of marketing-oriented corporate website

The company's official website in the status of network marketing believe that we will not deny that it is not only for the image of the enterprise display, but also to communicate with customers effective channels. If your company's corporate website is based on the characteristics of network marketing, then, your official website will be your company A good salesman, on the Internet 24 hours non-stop promotion of your company, your products and services.

The construction of Web site technology is not difficult, now many college students can also be completed, but to build a marketing effect of the site, must understand the Internet, understand the search engine, but also to understand your customer habits. How to let your website in Baidu on the front page, that is the first step of network marketing---drainage. Want to achieve this current, should pay attention to many aspects of the factors: Web site program selection, site layout and column design, keyword analysis and positioning. These in the website construction process, the construction station company and the Enterprise Marketing department must have the sufficient communication and the plan.

3. The importance of paid advertising

The author is one of the early network marketing workers, in the early days of network marketing, we mainly use free platform for marketing promotion, in the early days is good, because the industry competition will be relatively small, the opportunity is relatively many. With more and more enterprises to join the Internet, the industry competition on a lot more, for the internet is a relatively fair environment, how to make their products appear in front of potential customers, we need to carry out some paid marketing promotion, such as: Baidu Price, Alibaba pay, other industry platform advertising. Of course, in the advertising delivery, we also need to have experience, the most important or keyword choice, to analyze opponents, analysis of industry characteristics, accurate delivery, so as to achieve with the least money to do the effect.

4. Comprehensive promotion of various marketing methods

Why to conduct network marketing, because now many buyers to find products is to borrow the Internet, the Internet to make procurement more convenient, Baidu a search can appear hundreds of suppliers to their own choice. Marketing point of view, where customers are, our business information is about to appear. We want the first time to appear in front of buyers, it is our network marketing needs to achieve the goal. Of course, different buyers, their choice for the platform is also different, some like to use Baidu, and some like to use Alibaba, some choose the industry site selection, so, we publish product information, but also for different platforms to promote. Each platform has its own characteristics, which requires our marketing staff to do good optimization and processing. At present, the main popular marketing way is, B to B platform information release, blog marketing, forum marketing, Community industry portal Marketing, QQ platform marketing. Different industries, different marketing personnel have their own expertise, for the long-term network marketing promotion, I believe that can receive very good results.

5. Learn more and summarize

The development of the Internet is rapid, different stages have different marketing methods, our marketing staff must have a keen observation of fresh things and learning ability, when a new marketing method comes out, we can use the first time well. In recent years, micro-credit and micro-blog marketing in the new, we need to learn about the relevant knowledge and application.

Write so much, I believe we also have their own set of marketing methods, I hope that we can communicate together.

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