I run the financial stock website experience to avoid quick success

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Operating a stock site for half a year, in addition to experience most stationmaster must have experience outside, say I to the stock finance this industry website management view and some experience.

For the stock station, there is a certain particularity, have done the stock of friends know that the stock investment hype is a very uncertain. Perhaps money may be lost, for ordinary people, that is, the term "retail" in the stock market is mostly lost money. The "28 law" in the stock market says that most people lose money and only a few make a profit. So what is the meaning of our stock industry website? At this point, it is necessary to start with the psychology of the visitor.

First, the stock site content positioning:

(1) Search Baidu Index, "stock Introduction" The word in the Baidu search in the proportion of the very high, that every day a lot of laymen to join the stock market, there are many beginners in learning knowledge. Show that most retail friends stay in the early stages. To this end, our stock site in the content positioning of the need to improve the weight of primary knowledge of the stock. And the location to be obvious, visitors will be able to see a glimpse of the knowledge of the plate, and in the home page location to the most frequently searched questions knowledge list. Otherwise the visitor came to find for a long time did not find what he wanted, he would leave, and do not want to come again.

(2) Search Baidu Index, "stock quotes" the same hot, because the stock market is real-time update, every day to see, so the stock site set stock market plate, will greatly improve the site's access and user viscosity, as long as the user experience good, this time, the next is very likely to come. " Come once two times, it is likely to visit every day. Therefore, for the stock of real time data requirements are very high industry, the market function must not be less. and do it well.

(3) Real-time financial news to do the stock is aware that the national policy and real-time financial news on the stock market trends often have an important impact, investors every morning to see what happened last night's news and policy direction, and even constantly view real-time dynamic. It is impossible to imagine an investor who does not ask the world and does not care about financial news to do well in stocks. Therefore, our stock site will provide such a function to ensure that the news is readable, meaningful, targeted. If you have entertainment on the stock site, visitors will find the site unprofessional. Boring visitors may look at it. But the visit to the stock station is highly targeted. For the stock market finance, the other content may not be very interested. For our stock station Webmaster, good financial and professional content is enough.

(4) Stock market analysis, the premise of the views of the various points of view, this is definitely not for us to do comment, for comment, I personally is very disgusted. Often say East Point West, confuse retail. For the stock investment in this industry, because of the greater risk, uncertainty, investors often feel hesitant, can't take the idea, at this time, the individual investors very much want to see how others look at the current trend, future will be how, one may give oneself a direction, and to do the reference, This kind of psychology is very many times is very urgent. So we have to have this content. But if the webmaster is not very understand the stock how to do, can not make a fool of it, this is undoubtedly the grave. In fact, it is very simple, the site many financial blog visits are very high, very popular with investors. Their financial views and the analysis of the stock market accuracy is high, only the masses eyes are discerning, like Sina "Hsu blog", the traffic is very high, is he a liar? We are looking for such a blog, reprinted on its own website, as the content of the stock market analysis. Eliminates the cost of hiring professional analysts, improve the user experience and viscosity. Of course, the reprint of other bloggers need to obtain the consent of the blogger, otherwise it is considered infringement.

Second, the website advertisement

The advertisements in the stock market are very fake. What "big money pulled up has been cattle stock" "Tomorrow Trading Stock" and so on, anyway, I saw such an advertisement, first of all in the mind that the credibility of the site is greatly reduced. When I visit other stock stations, often late ads, do not say that as a webmaster I can not tell the ads and articles? But some webmaster is so confusing visitors, inadvertently point to open is advertising. So alert psychological strengthening, to identify ads or articles, but also think, this article is true or FALSE. Is trustworthy. Finally choose to leave, and later do not want to come again. This is my experience as a visitor to a stock station full of such ads.

I would like to say is, if you want to let the long-term development of stock stations, do not be quick, advertising to hang, but must be linked to the legitimate ads, deceptive, inducing people late, or all removed it. Advertising or do not hang too much, a lot of ads to open a website, the first thing I think of is to leave, because I feel very uncomfortable, and even have to go to the feeling of Di-bar, everywhere shines. If your site is a garbage station, then it doesn't matter.

The stock industry is the risk industry, when we run the stock station, we should do our best to ensure the content objective. Responsible for the visitors, is responsible for their own long-term development to a little accumulation. Include loyal users. It's easy to build a website, but it's also a business. Need an attitude, adhere to, accumulate, do it down. Nothing can be casually successful.

Above is I to the stock station management some experience, with the majority stationmaster especially the stock station stationmaster exchanges The study, represents the personal viewpoint only. Personal stock Site: (Financial village www.jrcun.net) qq:149778068, hope to become friends with more webmaster. This article for the author's original, reprint please indicate the source.