IBM launches cloud computing white paper to help China cloud industry

August 23, bit network Shanghai report: Today, IBM in Shanghai held a grand "IBM to take you into your cloud--2011 IBM Cloud Computing Peak Forum", and released the IBM Global Enterprise Consulting Services (GBS) "In the cloud to lead the future-cloud services to help enterprises change and innovation" white paper. IBM believes that cloud computing should not only be seen as an innovation in it technology, but will also lead to changes in business models, industry ecology and even the entire social ecosystem. In the face of many areas of the domestic rush to invest in building a cloud computing center, IBM GBS combined with its own years of in-depth industry insights and best practices launched the cloud Computing Solutions white Paper and suggested that cloud computing competition is not a simple platform that service (IaaS) data center model, but gradually rise to the industry, Regional and Professional Industry alliance form. Therefore, the strategic planning and establishment of the cloud platform should be based on the regional economic development characteristics, industry development advantages of profound insight, at the same time in the construction and management of cloud platform to actively introduce local governments, industry associations, industry leaders and other key players. Only the collection hundred family's long, the joint effort can make the Chinese cloud computing industry toward the virtuous development road up. Based on a deep insight into the development of China's cloud computing industry, IBM GBS offers a comprehensive cloud consulting service covering consulting planning services, cloud Platform architecture and construction services, pilot and demonstration project implementation services, cloud Platform operations support services, and testing cloud-building services in the white paper. IBM will help China's cloud computing industry take a full take-off with its rich best practices, comprehensive solutions and deep business insights.

IBM Business Advisory Services Department of Applied Innovation Services China's chief architect, Mr. Wang Jingji, said: "The real value of cloud computing lies in ' cloud business model and management mode ', which will bring the business insight and professional ability into cloud computing platform, set up the hundreds of different industries, create the potential of industry cloud, is the main trend of cloud platform development. We clearly see: The application platform has been from the original enterprise-built way into the industry or the region to build a model, and a lot of spark prairie. The future in an industry or a region, only the real business insight and operational capabilities of the cloud platform will be steady development, the competition in a few surviving cloud platform. IBM is now the global leader in the cloud computing industry, we hope that through this white paper we have accumulated many years of profound insights and valuable experience with the vast number of users to share, and through our professional services to help more enterprises and organizations to take advantage of the great opportunities brought about by cloud computing to achieve a comprehensive transformation of enterprises, industries and society. ”

The realization of cloud computing value requires strategic planning and participation of society as a whole

Looking back at history, personal computers have made computing power accessible to individuals, and Internet technology has made these pervasive computing capabilities, and cloud computing has made computing power in this interconnected world cheaper, simpler and more powerful than ever before. Therefore, IBM proposed that cloud computing is not only the change of it technology, it brings a new computing power distribution and delivery model, and will completely change the enterprise, industry, industry ecology, and even social mode of operation. And China's cloud computing industry in the whole society under the rapid development of concern, IDC (International Data Company) is expected to 2015 national "cloud computing" industry chain size may reach 750 billion to 1 trillion yuan. But behind the rapid investment in building cloud computing centers around the world, there is a lack of understanding of the entire cloud-computing model. Many cloud computing projects are homogeneous and serious, competition is fierce, unable to form business scale, difficult to support business sustainable development and so on. At present, more than 90% of the cloud platforms under construction are focused on the technical part, lack of research on the business model, which will lead to a large number of cloud platform to eventually fail. The real value of cloud computing is gradually being recognized, specialization, industry, regionalization is the main trend of cloud computing development.

In the face of these development challenges, IBM in the white Paper on "Seeking for the cloud, leading the future--to help enterprise change and innovation", said that in the development of cloud computing platform, enterprises and organizations need to answer a series of important questions from the business, strategic and planning perspective, including customer business positioning, market space, competitive advantage, operation mode , evolution process and so on. At the same time, based on years of accumulated deep industry insights and practical experience, IBM proposed that the cloud computing platform is the most suitable for the rapid development of three scenarios: chain-type business functions, such as the supply chain based on home appliances service chain, the event-centric multiple participants gathered, such as the Expo and Universiade as the theme of a variety of applications of the collection; Focus on the terminal to the user, such as through the mobile phone terminal to provide high value-added services and other models. And in the face of what kind of business more suitable for the development of the cloud platform, IBM pointed out that the cloud platform business needs to have a wide range of common needs, capacity is not easy to obtain, the ability to provide the credibility of the three major characteristics.

For the specific construction of the cloud computing platform, IBM suggested that the building of the platform and owners have a full understanding of the following issues:

1. Cloud is a common platform for the development of a number of participants, relying solely on the builders to promote, it is difficult to complete the construction of cloud platform development.

2. The cloud Platform is an open environment that allows third party developers and participants to provide applications to the platform under open platforms and technical specifications to meet the clustering of diverse applications. and through the same application of the epidemic rating, promote the application of professional progress.

3. Platform as a service (PAAs) is not limited to the basic development platform and middleware, the PAAs is the functional platform of the basic professional services, and the functions related to the main data should be provided in a standard service way in the PAAs, while the application function is integrated with the PAAs in a plug-in way. The development of applications in software as a service (SaaS) is independent/transparent to the underlying platform architecture as a service (IaaS). The point of IaaS is to quickly build/configure a "Valid compute node" through a free combination of computing resources.

4. The core element of the cloud platform is "aggregation". This will involve scale, specialization aggregation, service value promotion, and the multiplier effect of service relevance to value under socialization concept.

5. The development and growth of cloud computing platform is embodied in "one-stop" chain service, which relies on a complete set of industry environment and business service chain.

6. Cloud computing business model has broken through the original enterprise-unit development model, but the professional field/region as the unit of the development model, a cloud platform will eventually cover the success of most of the market demand. That is to say, there will eventually be a "unified cloud platform" to occupy the market in one area or region, and the operator/group of the platform will defeat the competitor as the "only" winner.

7. Cloud is the key technology support for SOA evolution from basic service to basic service, and cloud services have new requirements for virtualization and scalability of services in addition to the typical SOA service features. At this point, it is obviously not economical to discard existing services and construct a new cloud environment, and the original SOA architecture lays a good foundation for the transition to cloud computing environment.

Thus, the discussion of the feasibility of cloud computing can not be limited to the technical level. The builders and owners of cloud computing platform should deeply analyze the characteristics of regional economy and industry development from the strategic height, and the combination of these characteristics to attract all levels of government, organizations, enterprises to participate in the construction and operation of the cloud platform, and the use of their respective director of the overall promotion of the cloud platform to specialization, regionalization, industry-oriented development.

(Responsible editor: The good of the Legacy)