Importance of unrelated external links

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Villains, outsmart, around the PageRank many SEO experts came up with a lot of responses to the site to optimize the corresponding, especially in the external links to spend a lot of effort. It can be said that the SEO for PageRank site internal and external optimization technology and strategy has been quite mature, and even reached the legal level of cheating (SPAMMING).

As a result, Google has also adjusted the PageRank to improve its monitoring sensitivity to various types of cheating, such as the Bridge page, Ghost page, IP cloaking, flood links (link FARM), FFA links and other penalties. (shit! Once I believe that a domestic expert said "link is everything, any external links are useful", almost hurt my site, thanks to my website external links "Home", not by Google blocked:). But in general these adjustments do not fundamentally solve the problem of legal cheating on SEO.

At present, many foreign search engine experts are studying this problem and put forward the corresponding plan, among them the most popular is "authoritative unrelated external link" as the important factor to decide the rank. Perhaps one hears this saying, everybody will think whether is the website login to Dmoz,yahoo and so on directory, right! But not quite right!! The importance of these directories is increasing day by day, but the "authoritative unrelated external link" referred to in this article refers to whether the specific keyword page appears in the corresponding authoritative website link, for example: if the key word is pharmaceuticals (medicine), If this keyword also appears in the U.S. FDA website of a page link, then it will be the search engine to give a high "authoritative" score. Generally speaking, I think they refer to the authoritative site refers to some well-known industry association websites, academic institutions, websites, government agencies, have a certain impact on the company's corporate web site, all kinds of authoritative directory, that is to say: If you link the site in the specific keywords and related words have certain authority, Then it's a good link (note: unrelated sites), the more links the better.

What is "unrelated Web site"? The best answer is to give you a definition of "associated Web site":
The first three eight-bit bytes of the IP address are the same
--The primary domain name is the same, whether WWW.ABC.COM or WWW.ABC.COM.CN or SEO.ABC.COM are associated sites.

In the "authoritative unrelated external links," The ranking algorithm, the keyword appears titie, HEADING, ANCHOR text is still the main factor, if in which these tags did not appear keyword, then the most authoritative external unrelated links is futile, in other words, The internal optimization of web pages is still fundamental, but it will no longer be a major factor in determining rankings (or, of course, important factors, hehe).

It is said that this algorithm is more effective than PageRank, Google has been the inventor of the algorithm to dig the past, it is possible to use this algorithm in the future.

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Where should china SEO go?

Of course, I think if we are only limited to the Chinese keywords or unpopular English keywords ranking, the little, this algorithm for our SEO is almost unfounded, but: if China's SEO to go to the world, then such aspects of research and efforts is necessary. Because of language reasons, China's SEO in catching up with foreign SEO has congenital disadvantage, how to overcome this disadvantage? I have the following immature suggestions:

1, LEARNING english--learning English!!!! Just as in the 560 's, as a national to learn Russian, SEO is a foreign invention, to master their technology must first master their language, this is the foundation.
2, rooted in the study of the main search engine computing programs, and strive to improve the site's internal optimization of the theoretical knowledge.
3, extensive participation in DMOZ, ZEAL, Joeant, goguides and other authoritative directory editors, always pay attention to the new, development potential of the directory trends, the so-called "people in the DPRK, officials do not worry", in this regard I found that China's SEO lack of participation.
4, regardless of whether in the present or future will be fundamental, to be authoritative website included, must have a unique high-quality content. So in order to do site optimization for advertisers, we should pay attention to their close cooperation, as far as possible to provide them with rich material.
5, cultivate their own linked resources, such as the creation of comprehensive directory sites, industry directory Sites and so on.
6, constantly searching for link resources, the Internet actually has a lot of free, high-quality linked resources.
(Guangdong IDC data Center   Rojoro)