Improve the weight of the website from the technical side of the website

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Many stationmaster know, "content is king, outside chain is Emperor". Talk about the content and technical aspects of a website. The more unique things, the internet does not have things, the more by Baidu's attention. This is the content side of the site. This includes the site itself and the original content of the original, a large number of similar web site source code will not be welcomed by Baidu, repeated in the online n times the article is a nuisance of Baidu. Original, is a website to survive the life of this! is also a direct reflection of the value of the site. On this point, A5 many excellent articles have been elaborated many times, I do not say anything more, and then there is a duplication of suspicion, A5 is also like the original site Ah! The author today to say, is the technical side of the website.

Outside the chain for the emperor this sentence, in fact, the expression is not complete. In fact, the chain is not directly to the weight of the site, the real weight of the site, is the Baidu spider! Only it has the power to give the site weight! We have to understand the weight of the site first. Site weight, essentially refers to this site in Baidu or Baidu's inspector-Baidu Spider-Eyes how important, that is, Baidu Spider's Comprehensive evaluation of the site. High evaluation of the site, Baidu Spider will inform its hometown-Baidu search engine, so that users in search of keywords, so that the site appears more likely, that is, the site's key words in Baidu's ranking more than the previous. Baidu Spider is how to evaluate it?

When we communicate with people, we always have a first impression on the person, then communicate, understand the nature of the person, and finally give an evaluation of the person according to their own ideas. We should pay attention to this person according to their own concept of evaluation. Baidu Spider also do so. Therefore, we must be to Baidu spider observation Yan color, to meet its concept.

First of all, Baidu Spider on the site's initial impression, is through this site outside the chain to draw. In Baidu Spider view, each outside chain is a letter of introduction. Many of the letters of introduction, it will pay attention to, the owner of the letter of introduction by Baidu attention, is the link from the site itself has a high weight, Baidu Spider will also pay attention to, if the letter of introduction from the same industry with you, Baidu Spider will think, this is very credible; if the letter of introduction to the irrelevant place, unless this site by Baidu seriously , or Baidu spiders do not recognize, and the owner of the letter of introduction is an illegal molecule, has been punished by Baidu, Baidu Spider will certainly despise the vision of this site, by infringed is not strange.

Second, Baidu spiders through the initial impression of your site, began to communicate with you directly. It is certainly looking for fresh web pages, this is its job, so attach great importance to your site's update frequency and uniqueness (original will no longer repeat). Update the high frequency of the site, it will think that the site is very diligent, work very seriously, leaving a very good impression. For example, A5, every minute in the update, Baidu Spider simply lai A5 not go, wrapped around the A5 of each channel, like a A5 honey, then A5 the weight is not Gao strange. Our website is not up to date every minute, that update every day, as long as the daily update, and update the content has a unique, but also the original, then, Baidu Spider every time to find new content, it will certainly also improve the frequency, that is, to improve the goodwill of the site, to give a higher evaluation, That is to increase the weight!

Third, our website may not be comparable to A5. A5 too cattle, Baidu Spider is willing to be A5 honey. Our site at most a certain period of time, usher in a hurry Baidu spider, if the spider in the crawling process, slightly uncomfortable, no matter how much your site is original, update the frequency of how high, it will immediately run away. Therefore, we must do a good job within the chain, so that the chain to become the catalyst to enhance the weight! Do the internal chain, starting from the home page. Taking www.sjbzz.com as an example, home is the highest weight of the place, home must have all the Channel page link address, so that the first page to the weight transmission to each channel page; Home also must have a few recent content page address, not only can let search engine as soon as possible to include recently updated content page, But also let Baidu spiders think this site update more frequently, give a snapshot will also be faster; The channel page must contain the link address of all content pages of the channel so that the weights can be transferred to individual content pages. Conversely, the channel page and content page, must contain the link address of the homepage, not only can let the visitor return to the homepage more conveniently to continue browsing, more important is the weight that gathers all content page returns to the homepage, achieves the benefit circulation. If there are other channel pages or other content pages in the contents of the content page, should not be stingy to point out a link to the corresponding page, such as, I have published an article in A5, "website operation and the comparison of Red Stars," published on another channel, I add a link here, Will be on the A5 Baidu Spider played a guiding role. In short, as long as the Baidu spider can be as free as in the A5 to find new content, let it satisfied, it will return you want the most things-weight!

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