In a cloud-dwelling town, the story of cloud computing continues to unfold.

Zhejiang Hangzhou Xihu District, located in the south of the West Lake, east of Qiantang River, west to Lingshan, south of the Fuchun River, North West Lake. There are folk ballads to describe the historical changes of the Tang: "Spring and Autumn Warring states, ocean, Wu Yue Navy, fixed mountain battlefield, mountains and rivers change, the sea see Lu Liang." "The sea changes kuwata the pond, now and quietly took place a new change."

With cloud computing

Hangzhou is one of the five pilot demonstration cities in the development of cloud computing services in China, and it is in the forefront of the development of cloud computing industry. October 2011, the first cloud computing industry park in Zhejiang Province, Hangzhou Cloud computing Industry Park in the transfer Pool technology economic Park listing. West L. District plans to rely on these two platforms, the transfer Pond technology Economic Park to create a cloud-oriented industrial town, and named "Cloud Habitat town."

"Cloud-dwelling small town" is located in the river core block, the park planning land of 3415 acres, planning construction area of 2.1295 million square meters, has been completed 200,000 square meters. There are more than 80 cloud-related enterprises in the park, including Huatong Cloud, Wei Feng Network, cloud Business fund, and so on, here has become a relying on cloud computing entrepreneurial innovation base.

Starting from 2010, Aliyun has held a developer conference every year, and has held 4 consecutive sessions so far. In 2013, at the developer conference in "cloud-dwelling town", Alibaba Group chairman Ma Yun said during the conference: "In the cloud-dwelling town, I found these young people talking about their dreams, all of them talking about the future." We want to build a platform for countless Chinese entrepreneurs here, really let everyone's dream high, let more people participate in this ideal. "Data show that at the end of 2013, Aliyun service clients were 980,000, and by June 2014 this figure had grown to 1.4 million." Many Aliyun users, developers, partners, etc. actively participate in the developer conference behind, is the rapid development of China's cloud computing industry vivid portrayal.

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Main meeting

In Aliyun's idea, "cloud-dwelling small town" is a cloud computing industry can condense all the forces of the "performance Chang", especially in the domestic cloud computing just beginning stage, dispersed "Sparks" can be here to catalyze the growth of dense ecology, the final formation of prairie. In 2013, Aliyun joined 45 members to launch the alliance of cloud-dwelling towns, with more than 60 members joining the alliance so far. Cloud Habitat Small Town Alliance member, has more than 20,000 people's medium soft international, also has only 4 person's blog Park, has the Zhejiang Province Transportation Information Center, also has Beijing to play the crab science and technology such the net swims the innovation enterprise, can be called the sea to be satisfied hundred rivers.

Alibaba Group CTO Jian said: "The alliance wants to be able to work together more cloud computing companies to promote industrial change at a deeper level, and in a cloud based innovation base, every developer can stand on the same footing as a big company, and they have the same capabilities as big companies to do what they want to innovate. At the same time, let the traditional enterprises have the same as Internet enterprises to innovate ability. "The alliance members believe that cloud computing will change the world."

Alibaba Group CTO Jian in keynote speech

Don't know how to play

In a cloud-dwelling town, a cloud-related story is happening every day, and Aliyun is behind those stories. The internal data from Aliyun show that in the group where the platform is being started, games, mobile interconnection and other fields are the absolute mainstream. These "small and beautiful" mobile internet entrepreneurs, in addition to their vigorous innovative ideas and adventurous spirit, are also more willing to use new technologies such as cloud computing to help themselves across obstacles in the road of entrepreneurship, overtaking corners.

However, many entrepreneurs to the cloud of understanding also experienced a "do not play unknown" process, the fun shoot CEO Wang Jiangyu is one of the members. Wang Jiangyu recalls that his and Aliyun's understanding began with complaints. 2011, Wang Jiangyu made a mobile application "short interest", placed on the Ali Yunping stage. But the service was attacked for about two months, and they complained to Aliyun. "Aliyun very dedicated to solve the problem. Wang Jiangyu said, after a period of time, Aliyun sent two people, and he chatted for two hours, and took a VCR. "In a few days, Dr. Jian texted me that he was looking at my VCR, so they showed the VCR to Aliyun management." At that time I said a lot of Aliyun do not understand marketing, technology to improve and so on, the process is particularly impressive. ”

In this way because of complaints, Wang Jiangyu in Aliyun inside famous. After this incident, Wang Jiangyu found that Aliyun from a simple technology-oriented companies to focus on the user's company, "I am happy to see the Aliyun team more and more ground to customers, customer demand for services, the process is very hard." "Wang Jiangyu said, for a large number of small and medium-sized entrepreneurs, if there are any problems can be directly with Aliyun communication, Aliyun now as before, there is more active and active service, can provide more specific solutions, this is our Aliyun customers more gratifying place. Later, Wang Jiangyu decided to do mobile phone micro-video application "Fun Racket", the decision and Aliyun deep cooperation. At that time, Aliyun has not done the service on the mobile phone, "mobile phone video to upload, three operators of users can upload, and at the same time supporting many users to watch, the technology is still very complex." ”

The "Fun shoot" team worked with the Aliyun team for three or four months of research and development, building a product architecture on the cloud and using almost all of Aliyun's services, "This architecture can support 10 million of users, and if there are 100,000 people at the same time video and video are OK, and the architecture can be flexible expansion." "Wang Jiangyu introduced. 2014 Fun Racket and Aliyun cooperation will soon launch a cloud video service, can save users more than one times the flow, clarity can remain unchanged. Wang Jiangyu that, because of cloud computing behind the support, "fun racket" has and large companies PK ability. "Fun Racket" on the line, Tencent also made a "micro-vision", "Ma personally asked and use, but in the user experience on the fun shot does not lose in micro-vision!" ”

Focus on the main business

Using cloud computing services, you can save costs, reduce investment risk, entrepreneurs do not have to devote too much effort to the construction and maintenance of IT systems, they can focus on the business itself, to meet the needs of users.

June, the founder of note-taking, is also a beneficiary of cloud computing. In order to note the main team content Synergy Digital Note application, is the current innovative "teamwork" cloud Office products. In addition to the commonly used note functions (notes, inspirations, documents, lists, nets, etc. to save records, collation and Discovery), to note that the notes focus on "teamwork", "knowledge operations" in two aspects, to resolve the needs of team members to record and share.

The domestic cloud notes market has nearly 100 million users, but traditional notebook products only address the need for personal records, not the need to address the record and collaborative sharing between team members. June just value this market blank, the focus is to solve the small micro-enterprises or large enterprises in the team content records and coordination of the rigid needs, and define it as "enhance the team synergy efficiency cloud notes." After using Aliyun, you don't have to spend a lot of time on the infrastructure, June says, so there's more energy to deliver better services. "Aliyun BGP (Border Gateway Protocol) multi-line room, is definitely the fastest in the country." June said, Aliyun customer service, products, technical personnel have a strong professional quality, the use of services feel very down-to-earth, this is not the other service providers. ”

"After using multiple services with Aliyun, no longer need to expand the purchase of physical servers, but also do not need to run the computer room installation configuration, just a little bit in the console, the server was opened, and do not consider the database operation and maintenance, tuning, backup and other issues, data scalability, durability and other issues easily resolved. "At the same time, our application uses SLB (server load Balancing) service is easier to do horizontal expansion, through cloud monitoring we can timely understand the application and server status, the application of the state can have a global control; in the face of a variety of malicious attacks, there is a cloud shield fast resistance." "Currently, the number of users has reached more than 3 million, and tens of thousands of teams are using it as a team to understand the notes."

"Trust, so rest assured."

As the understanding of cloud computing grows deeper, there is a tacit understanding between the entrepreneur and the cloud service provider. Dragonfly FM is the traditional broadcast and mobile internet, the combination of new media voice polymerization platform, from September 2011 on the line, by the vast number of smartphone users strongly sought after. At present, Dragonfly users have more than 80 million, daily active amount of breakthrough 5 million, has become China's first mobile phone mobile radio listening applications, and every day at an alarming rate to accumulate a large number of users.

Dragonfly FM is a young and vibrant entrepreneurial team, the company's founder and CEO Mr. Yang Tinghao, has served as Microsoft China Technical manager and Hulu Beijing Research and Development Center Vice president.

Dragonfly FM has been using Aliyun services since 2012. Speaking of the original intention of choosing Aliyun, Yang Tinghao first talked about the technical problems of the transformation of new media of traditional radio station: Audio source encoding Format transmission protocol is poor, users listen to poor quality, high rate, the Audio transmission protocol, file format, coding and other configurations are different, it is difficult to achieve client-compatible; Radio network capability, Server load capacity is uneven, high-quality streaming media services difficult to achieve, users listen to cotton frequently, experience poor, rapid growth of users, server deployment update maintenance monitoring and so on more and more pressure.

"For the above reasons, we decided to use cloud computing products at the beginning of our establishment." "Yang Tinghao said," Dragonfly FM using Cloud transcoding technology program. Based on Aliyun's powerful flexible computing capability, we will turn the radio audio source into a unified high-performance coding format to achieve high quality traffic and seamless listening across the platform. Aliyun High quality network resources are beneficial to users ' quick and unimpeded access. At the same time, cloud services are inherently extensible and easy to maintain, allowing us to focus more on our core user needs. In addition, because the price of Aliyun products Non-linear, we can choose small units to reduce costs, and reasonable choice of service node, make snapshot backup, make mirror fast deployment, the use of cloud monitoring to ensure service quality. "According to the introduction, the current Dragonfly FM has used the server, load balanced SLB, open Storage services OSS, as well as cloud shield, cloud monitoring and other products."

"All in all, thanks to Aliyun, let us say goodbye to the traditional IDC hosting, greatly reducing our hardware and operational costs, when business requirements increase can be purchased online, within 1-2 days of rapid deployment implementation." With the help of Aliyun, I believe we can do better. Moreover, we now also recommend the use of Aliyun services, because trust so rest assured. "Yang Tinghao said.

Change industry

Cloud computing can not only help entrepreneurs quickly online new business, challenging large companies, but also to help traditional enterprises to achieve business transformation as soon as possible, adapt to the mobile internet era of the audience demand.

Xinhua, as China's national news agency and the World News Agency, is a media-wide organization covering various media types. There are more than 3000 journalists covering 140 countries and regions. Xinhua is also thinking about how to face the mobile internet and how to transform it, said Zhang Yi, director of the Foreign interview room, a journalist at Zhejiang branch. "Xinhua News agency reporters all over the world, when major events occur, the reporter often first arrived at the scene." The original process of the Xinhua News agency, issued a need for five processes, seems to be the most waste of time, but this is quality. The first thing mobile internet can do is shorten the channel. ”

To this end, Xinhua news agency, Zhejiang Branch developed a mobile news client "I am on the scene." This is a location-based media, and for events of public concern, responsible "I" share what I really see, hear, and listen to in the location-based scene, so that the public can get the truth at cheap cost. In contrast to other news clients, "I am on site" is unique in that, in addition to getting the most up-to-date information and controlling the progress of events, ordinary people can also be journalists, reporting on the Xinhua News Agency's platform. Zhang Yi said that the development of new media, with new technologies to solve, so that the truth is no longer late.

According to the introduction, many users are reported through the incident, and began to contact Xinhua "I am in the field" mobile clients. Because there were too many rumors at the time, March 8 "I was on the scene" client to set up the issue of the Horse Cruise incident report. "I am in the field" on the one hand through the "reporter lbs positioning, editorial audit, on-site release picture video, real name certification" and other means to ensure the authenticity of the news, on the other hand, through a set of "mobile editing solution", to streamline the Xinhua news agency process, greatly improve the timeliness of the Fast and true news reports, allowing users to begin to recognize the "I am in the scene" concept and reporting methods, gradually accumulated user stickiness.

Statistics show that the incident in Malaysia, the reporter a total of 2,170 press, the user clicks up to 12.1 million times, comments 486. March 24 Night 10 o'clock, the Malaysian prime minister announced that MH370 crashed in the southern Indian Ocean, the passengers on board was not possible. That night, "I was in the field" hits the peak, the data shows that the client at that time per second visits reached more than 12,000 times. The highly scalable cloud computing services behind the client provide the technical support for increasing the amount of burst traffic in the rapidly rising volume of user access. Xinhua and Aliyun also passed the "big test" during the recent 2014 Brazil World Cup.

In the early hours of June 13, the 2014 Brazil World Cup opener. "I was in the scene" also entered the west three time zone, open the zero-difference mode, 24-hour full broadcast of the World Cup event live. In addition to the hundreds of foreign correspondents and employees sent by the Xinhua news Agency in Latin America, there is a 49-member team from the country, distributed in 12 stadiums in Brazil, with almost half of all China's licensed journalists. Every game, every team, every pre-season training, every pre-match press conference, there are Xinhua reporters on the scene, the exclusive broadcast and interaction.

Text, pictures, video, reporters through the "I am in the scene" the first time directly to the user. This pure mobile internet background of collection and transmission mode, not only to facilitate the journalists, but also more attractive to users. During the World Cup, "I am in the field" visit volume has a new breakthrough, June 13 to July 14, "I am in the field" Total PV reached 232 million PV. July 5, as a result of the Hangzhou public traffic arson news plus the World Cup's attention, there was a peak of over 20 million visits in 30 minutes. "The Xinhua news agency taught us how to look at cloud computing products and customers understand cloud computing more than we do," said Zhang Yingjie, who was then Ali Cloud's account manager. ”

To give a small app great energy and wisdom, to subvert decades of traditional industrial form, to create a new market opportunity, this is the power of cloud computing, and Aliyun is behind the participants and the catalyst-fire to no friend of the "Myotee face", occupy the side of all the micro-letter avatar, A breakthrough 30 million download volume of the app, the official website to put how many it operational costs? 1 million? 100,000? The answer is 73 dollars a month, it is the creator of a authentic team, the birth of the Ali cloud computing platform in the "History of the most pit dad's game", the line 20 days to set a 3 million download volume, ranked among the top five App Store game, the game's main planning research and development team, It is also more than 10 students in school; Sun Jinchu, co-founder of the crazy Guess figure, said he had chosen to start a business with a friend after returning home from abroad. With the help of cloud computing, their game has been steadily through the user outbreak period, the download amount of broken billion, as well as the demon diffuse camera, secret, crazy contacts ... For young entrepreneurial teams, the use of cloud computing can be a cost buffer, do not need to invest one-third of the start-up capital to the IT system, using the characteristics of elastic upgrades and smooth expansion of cloud computing, how much to pay the cost of the way, greatly reducing the investment risk, Developers can use resources primarily for developing markets and users ...

In the cloud-dwelling town, the story of cloud computing continues to unfold, the story has different protagonists, different plots, but there is an immutable theme, that is the dream and the future.

(Zebian: Wei)

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