In-site soft writing has the knack of optimization and marketing two not mistaken

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Why should the site of the original article as a station soft, the purpose is to make these words not only can have the role of optimization, but also to have the role of marketing and attract users, such articles can be counted as high-quality articles, but also is a search engine very much like the content, But now many webmaster in the site of the article construction, more use of simple method is false original, and some is highly pseudo original, is to rewrite other articles, and some webmaster to covet cheap, buy some pieces of money original article to optimize the site, but the result is obviously very bleak.

Because the operation of a website is not only to optimize the site, but to achieve profitability, to obtain more loyal users, from this point of view, simple optimization of the article is obviously not able to achieve this demand, so I think it is necessary to change the post in the station to soft style, so as to realize the role of stone Specific approaches can be made from the following points.

One pays attention to the simplicity and temptation of the article, a lot of nets like to do some gorgeous rhetoric to stack, and even some have the SEO optimization of the "yuppie gas", more like piling keywords to seek the attention of search engines, but this result is obviously counterproductive, I think the better way is to set a trap to let users take the initiative to drill, A wonderful title often trumps the thousands of words, so the article is simple, the information is clearly organized under the temptation of the title is the first step.

Second, the initiative and other editors to communicate, can not simply according to a fixed pattern to write soft text, but the fact that a lot of nets are more like to use their own habits of thinking to write, so many articles look very similar, such soft Wen may be the first time to see also has some attraction, But as the site of such a soft text too much, it will cause the user's aesthetic fatigue, so the diversification of the creative way, coupled with their own thinking of the flexible changes, the important way to break the rigid thought is to go out and broaden their horizons, so that they get more ideas and fresh feelings.

The third is to pay attention to the deep excavation of network information, perhaps a news on the Internet only reported on the appearance of some things, but as a station editor, it is not easy to reprint news events, but to the news events and the corresponding exposition and depth of excavation, so as to reflect the value of a news editor, Can effectively attract users to communicate and interact, of course, the premise is not to destroy the three views.

The four stations of the article to have a certain degree of readability, can allow users to benefit, rather than the words of the filler, of course, these articles in the help of users, but also pay attention to the user to promote some depth of content, if you are corporate website, then through these articles will promote the brand image of enterprises, If your site is an industry site, then these content can reflect your industry's professional attributes, thereby enhancing user loyalty and the trust of the site.

The editor of a website only completes these four aspects of work, can let the site of the station to upgrade to another level, and not just become Baidu spider junk food, can let more users like your site, at the same time through the user's mouth, and constantly enhance the spread of your site properties and brand attributes, At this point the site will be able to achieve suboptimal and excellent results. The above for www.zhaopinxitong.com recruitment system Webmaster Original first A5, protection of intellectual property rights for everyone, reprint please keep the link, thank you for your cooperation!